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Compare Franklin Resources, Inc. (BEN) vs Prudential Financial Inc (PRU) Price & Performance

Franklin Resources, Inc.Trade
Prudential Financial IncTrade

Price performance (Past 24H)

Key statistics

Franklin Resources, Inc. vs Prudential Financial Inc — how do they compare? Franklin Resources, Inc. trades at $33.37 (market cap $17.03B), while Prudential Financial Inc trades at $122.19 (market cap $42.13B). The key difference: Prudential Financial Inc is far larger — about 2.5× Franklin Resources, Inc.'s market cap, and Prudential Financial Inc pays the higher dividend (4.59%). Which is the better fit depends on your goals.

BENPRU
Market Cap
$17.03B$42.13B
Sector
FinancialsFinancials
52-Week High
$35.77$123.93
52-Week Low
$21.18$92.00
Enterprise Value
$29.98B$70.91B
Dividend Yield
3.94%4.59%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Franklin Resources, Inc.

Franklin Resources (BEN) trades at $33.77, down 0.68% on the day, with a bullish technical signal from moving averages and a consensus analyst price target of $36.50. The company reported record AUM of $1.80 trillion as of July 31, 2026 (Business Wire, 2026-08-05), and has beaten EPS estimates for the last three quarters, with Q3 2026 results showing strong net inflows and margin expansion. Revenue for 2025 was $8.77 billion, with net income of $524.90 million.

The outlook is positive, driven by earnings beats, AUM growth, and diversification into private markets, but risks include inconsistent cash flow trends and competitive pressures. Analyst sentiment is mixed, with 59% hold ratings, indicating cautious optimism amid execution risks.

Prudential Financial Inc

Prudential Financial (PRU) trades at $121.28, down 0.18% today, with a bullish technical signal from moving averages and ADX indicators. The stock shows strong fundamentals with a P/E of 11 and net income margin of 6.04%, supported by Q2 2026 earnings beating estimates. Recent news highlights strategic refocusing and institutional buying interest, though China tax concerns caused temporary volatility.

Outlook remains positive due to earnings beats and capital-light strategy, but risks include interest rate sensitivity and geopolitical exposure. Analyst consensus is cautious with a $110 price target below current levels, suggesting limited upside despite solid operational performance.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Franklin Resources, Inc.

Franklin Resources provides investment services for individual and institutional investors. At the end of August 2022, Franklin had $1.388 trillion in managed assets, composed primarily of equity (32%), fixed-income (38%), multi-asset/balanced (10%) funds, alternatives (16%), and money market funds (4%). Distribution tends to be weighted more toward retail investors (49% of AUM) investors, as opposed to institutional (49%) and high-net-worth (2%) clients. Franklin is also one of the more global firms of the U.S.-based asset managers with more than 35% of its AUM invested in global/international strategies and 25% of managed assets sourced from clients domiciled outside the United States.

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About Prudential Financial Inc

Prudential Financial is a large, diversified insurance company offering annuities, life insurance, retirement plan services, and asset management products. While it operates in a number of countries, the vast majority of revenue is generated in the United States and Japan. The company's investment management business, PGIM, contributes approximately 15% of its earnings and has over $1.5 trillion in assets under management. The U.S. businesses are responsible for about 45% of earnings and can be classified into Institutional Retirement Strategies, Individual Retirement Strategies, Group Insurance, Individual Life Insurance, and Assurance IQ. Finally, the international business segment of the company contributes approximately 40% of earnings with a strong market position in Japan.

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