Asana Inc. vs Salesforce Inc — how do they compare? Asana Inc. trades at $8.83 (market cap $2.07B), while Salesforce Inc trades at $192 (market cap $158.33B). The key difference: Salesforce Inc is far larger — about 76.5× Asana Inc.'s market cap, and Salesforce Inc pays a 0.91% dividend while Asana Inc. pays none. Which is the better fit depends on your goals.
| ASAN | CRM | |
|---|---|---|
Market Cap | $2.07B | $158.33B |
Sector | Consumer Cyclical | Technology |
52-Week High | $15.19 | $266.23 |
52-Week Low | $5.46 | $150.12 |
Enterprise Value | $1.90B | $188.38B |
Dividend Yield | — | 0.91% |
Signals from Pluang's Aura AI — not financial advice
Asana (ASAN) trades at $9.065, down 1.79% on the day, with a bullish technical signal from moving averages but overbought RSI readings. Revenue growth is strong, reaching $723.88M in 2025, yet the company remains unprofitable with a net income margin of -20.21%. Recent earnings beats and AI product developments, including the StackAI acquisition, highlight operational momentum amid competitive pressures.
The outlook is mixed: analyst consensus leans neutral with a $10.33 price target, suggesting modest upside, but persistent losses and high valuation ratios pose risks. Key catalysts include continued AI integration and FedRAMP authorization, while decelerating revenue growth and competition from tech giants remain headwinds for shareholder value.
Salesforce (CRM) trades at $191.63, down 2.96% amid a broader software sell-off driven by AI sector volatility. The stock shows strong fundamentals with a P/E of 22.4, net income margin of 18.73%, and consistent earnings beats. Technical indicators are bullish overall, with moving averages supporting upward momentum, though RSI levels suggest caution. Recent news highlights AI-driven growth potential but near-term pressure from market sentiment.
Outlook remains positive with analyst consensus at Buy (75.78%) and a $231.91 price target, implying 21% upside. Key risks include AI competition and macroeconomic headwinds, but robust cash flow and Rule of 44 performance underpin long-term growth. Current levels offer a buying opportunity for investors bullish on CRM's AI monetization.
Trailing returns across standard periods
Latest headlines on both assets
Asana Inc is a software company. The company provides a platform for work management that helps teams orchestrate work, from daily tasks to cross-functional strategic initiatives. It helps plan marketing campaigns, streamlines processes, manages sales, and manage product launches. Also, the company provides project management and workflow management solutions.
Read more on ASAN →Salesforce Inc provides enterprise cloud computing solutions. The company offers customer relationship management technology that brings companies and customers together. Its Customer 360 platform helps the group to deliver a single source of truth, connecting customer data across systems, apps, and devices to help companies sell, service, market, and conduct commerce. It also offers Service Cloud for customer support, Marketing Cloud for digital marketing campaigns, Commerce Cloud as an e-commerce engine, the Salesforce Platform, which allows enterprises to build applications, and other solutions, such as MuleSoft for data integration.
Read more on CRM →