Compare Affirm Holdings Inc (AFRM) vs Salesforce Inc (CRM) Price & Performance
Price performance
Price movement over the last 24 hours
Key statistics
Key statistics
Affirm Holdings Inc vs Salesforce Inc — how do they compare? Affirm Holdings Inc trades at $80.31 (market cap $28.00B), while Salesforce Inc trades at $165.85 (market cap $138.84B). The key difference: Salesforce Inc is far larger — about 5× Affirm Holdings Inc's market cap, and Salesforce Inc pays a 1.04% dividend while Affirm Holdings Inc pays none. Which is the better fit depends on your goals.
| AFRM | CRM | |
|---|---|---|
Market Cap | $28.00B | $138.84B |
Sector | Financials | Technology |
52-Week High | $92.18 | $273.65 |
52-Week Low | $42.53 | $150.12 |
Enterprise Value | $34.61B | $168.88B |
Dividend Yield | — | 1.04% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
AFRM trades at $83.62, down 1.14% on the day, with a bullish technical outlook supported by moving averages and a golden cross pattern. The company reported strong revenue growth, reaching $3.22 billion in 2025, and has consistently beaten earnings expectations in recent quarters. Recent partnerships with Bed Bath & Beyond and Backcountry expand its merchant network, driving transaction volume growth.
The outlook remains positive with analyst consensus favoring a buy rating and a $89 price target, though high valuation multiples and overbought RSI levels pose near-term risks. Earnings growth and BNPL market expansion are key catalysts, while credit losses and competition represent ongoing challenges for shareholders.
Salesforce (CRM) trades at $166.38, showing modest daily gains of 0.44% amid a challenging year-to-date decline of approximately 35%. The stock exhibits a mixed technical picture with bullish overall signals but bearish moving averages, while fundamentally, the company demonstrates strong profitability with a 77.64% gross margin and consistent earnings beats. Recent news highlights significant AI momentum with Agentforce and Data 360 ARR reaching $2.9 billion, though software sector sentiment remains pressured by AI disruption concerns.
The investment outlook balances robust fundamentals against near-term headwinds. Strong revenue growth to $37.9 billion, expanding net income margins to 18.73%, and a discounted valuation with a P/E of 19.64 present opportunity. However, risks include intense AI competition, sector-wide software sell-offs, and technical resistance near $170. Analyst consensus remains bullish with a $235.20 price target, suggesting significant upside if execution continues.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Affirm Holdings Inc
Affirm Holdings Inc offers a platform for digital and mobile first commerce. It comprises a point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The firm generates its revenue from merchant networks, and through virtual card networks among others. Geographically, it generates a major share of its revenue from the United States.
Read more on AFRM →About Salesforce Inc
Salesforce Inc provides enterprise cloud computing solutions. The company offers customer relationship management technology that brings companies and customers together. Its Customer 360 platform helps the group to deliver a single source of truth, connecting customer data across systems, apps, and devices to help companies sell, service, market, and conduct commerce. It also offers Service Cloud for customer support, Marketing Cloud for digital marketing campaigns, Commerce Cloud as an e-commerce engine, the Salesforce Platform, which allows enterprises to build applications, and other solutions, such as MuleSoft for data integration.
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