Apple Inc vs Bath & Body Works Inc — how do they compare? Apple Inc trades at $305 (market cap $4.50T), while Bath & Body Works Inc trades at $18.95 (market cap $3.89B). The key difference: Apple Inc is far larger — about 1156.8× Bath & Body Works Inc's market cap, and Bath & Body Works Inc pays the higher dividend (4.14%). Which is the better fit depends on your goals.
| AAPL | BBWI | |
|---|---|---|
Market Cap | $4.50T | $3.89B |
Volume | 100,358,844 | — |
Sector | Technology | Consumer Cyclical |
52-Week High | $340.08 | $31.87 |
52-Week Low | $224.90 | $14.85 |
Enterprise Value | $4.52T | $7.79B |
Dividend Yield | 0.35% | 4.14% |
Signals from Pluang's Aura AI — not financial advice
AAPL trades at $304.91, down 2.69% on the day, amid bearish technical signals but strong fundamentals. The stock shows robust profitability with a 27.62% net margin and has beaten EPS estimates in recent quarters. Analyst consensus is bullish with a $337.63 price target, though recent news highlights union tensions and potential Q3 earnings pressure from weaker iPhone sales.
Outlook remains positive due to solid cash flow and AI growth potential, but risks include retail challenges, regulatory scrutiny, and high valuation multiples. Institutional activity is mixed, with some trimming positions ahead of earnings.
BBWI trades at $20.36, up 1.09% daily, with a bearish technical signal but strong fundamentals including a low P/E of 5.78 and net income margin of 10.03%. Recent earnings show mixed beats, while cash flow trends improved in 2026 forecasts. The company expands globally via Ulta Beauty partnerships and Brazil entry, supporting growth narratives amid revenue declines from $7.9B in 2022 to $7.3B in 2025.
Outlook balances deep value with execution risks; analyst consensus price target of $22.11 implies upside, but high debt and revenue pressures require monitoring turnaround initiatives. Opportunities lie in margin strength and expansion, while risks include competitive retail headwinds and liability management.
Trailing returns across standard periods
Latest headlines on both assets
Apple Inc. designs, manufactures, and markets personal computers and related personal computing and mobile communication devices along with a variety of related software, services, peripherals, and networking solutions. Apple sells its products worldwide through its online stores, its retail stores, its direct sales force, third-party wholesalers, and resellers.
Read more on AAPL →Bath & Body Works is a specialty home fragrance and fragrant body care retailer operating under the Bath & Body Works, C.O. Bigelow, and White Barn brands. The company generates most of its business in North America, with less than 5% of sales from international markets in fiscal 2021. For fiscal 2021, 72% of sales stemmed from the brick-and-mortar network (which is composed of more than 1,700 retail stores), up from 65% in 2020, as consumer shopping patterns began to return to normal. Future growth is expected from store reformatting, digital and international channels, as well as new category expansion.
Read more on BBWI →