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Ulta Beauty's strong Q2 beats expectations, raising full-year outlook and price target to $700.

Analyst Insights
28 Aug 2026
Gordon Thompson
View Source
Bullish
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Ulta Beauty reported strong Q2 results with $3 billion in revenue and $6.55 earnings per share, both surpassing analyst estimates. The company saw a 3.8% increase in comparable sales and expanded its loyalty program to 47 million active members, boosting customer spending. Following this performance, Ulta Beauty raised its full-year sales growth forecast to 6.7%-7.2% and earnings per share guidance to $28.70-$29.00. Raymond James reiterated a Strong Buy rating with a new price target of $700, indicating nearly 30% upside potential for investors.

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