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Amazon stock set for new highs with 28.6% upside amid AI-driven AWS growth, says Morgan Stanley.

Analyst Insights
18 Aug 2026
Finbold
View Source
Bullish
Amazon stock set for new highs with 28.6% upside amid AI-driven AWS growth, says Morgan Stanley.

Amazon's stock has risen over 15% following a record Q2 performance, with Morgan Stanley analyst Brian Nowak reiterating a 'Buy' rating and setting a 12-month price target of $335, implying a 28.6% potential gain. The firm also forecasts a long-term surge to $500 by 2027 if AWS sales accelerate, driven by increased demand for AI computing and Amazon's $220 billion AI spending plan by 2026. Amazon's Q2 revenue hit $200.6 billion, a 20% year-over-year increase, supported by a 37% rise in AWS sales to $42.2 billion. The bullish outlook is reinforced by a strong year-to-date stock performance and growing AI market opportunities.

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