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Phunware CEO unveils AI-driven Hospitality Tech 2.0 to enhance guest experience and boost resort revenue

Market News
16 May 2026
Proactive Investors
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Bullish
Phunware CEO unveils AI-driven Hospitality Tech 2.0 to enhance guest experience and boost resort revenue

Phunware Inc's new CEO, Dimitry Kroshka, introduced the company's strategic vision called Hospitality Tech 2.0, which expands its AI-driven platform for luxury resorts. The platform uses spatial technology to guide guests through complex resort properties, offering real-time personalized content and enabling commercial transactions like booking cabanas or early check-ins. This upgrade aims to improve guest experience by integrating movement data with purchase behavior, reducing staff workload, and adding features like an itinerary planner based on guest preferences. The new vision aligns with customer demand and industry trends toward predictive AI-driven services in hospitality.

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