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OpenAI launches ads on ChatGPT in India to boost revenue before 2027 IPO

Market News
27 Aug 2026
CNBC
View Source
Bullish
pluang ai news

OpenAI has introduced advertisements on ChatGPT for free users and those on its low-cost 'Go' plan in India, one of its largest markets. This move aims to increase revenue ahead of its planned 2027 public listing and support broader access through free and lower-cost tiers. Ads are already live in 38 countries, including the U.S., Japan, and across Europe. OpenAI emphasizes that ads will be clearly labeled and not affect the independence of ChatGPT's answers, while also excluding users under 18 from seeing ads. This strategy helps OpenAI monetize its large individual consumer base, contrasting with competitors like Anthropic that focus more on enterprise clients.

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