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Oppenheimer cuts Nike price target to $52 amid sales drop and economic challenges, but sees 45% upside potential.

Analyst Insights
23 Sep 2026
Alex Lavoie
View Source
Bearish
Oppenheimer cuts Nike price target to $52 amid sales drop and economic challenges, but sees 45% upside potential.

Oppenheimer lowered Nike's price target to $52 from a higher level, reflecting concerns over falling sales and macroeconomic challenges. Despite Nike's stock trading near its 52-week low around $35.35, the new target implies a potential 44.85% upside, indicating long-term value. Investor sentiment remains cautious as Nike and peers face tough market conditions, but the analyst still sees growth potential ahead.

As of Sep 23, 2026 21:43 WIB, Nike (NKE) shares trade at USD 36.17 on Pluang, showing a slight gain of 0.19% for the day. The stock's market capitalization stands at $53.55 billion, with a dividend yield of 4.54%. Despite the cautious sentiment highlighted in the article, Pluang data shows a majority of order activity leaning towards selling at 65%.

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