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Genius Sports Q2 revenue jumps 65% as it expands into advertising using live sports data

Company Fundamentals
06 Aug 2026
CNBC
View Source
Bullish
pluang ai news

Genius Sports reported a 65% increase in second-quarter revenue to $195.5 million, driven by growth in its media technology segment and the acquisition of sports media company Legend. The company is shifting from just supplying sports data to sportsbooks to using live data to help advertisers optimize campaigns in real time. This new advertising platform added 174 customers, including major brands like McDonald's and YouTube TV, and plans to expand into NFL campaigns. Despite a net loss of $76.7 million mainly due to acquisition costs, Genius raised its full-year revenue forecast to around $1 billion and adjusted EBITDA guidance to $285-$295 million, signaling strong growth potential.

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