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Hasbro shares rise 45% on strong MAGIC franchise and Q3 results, with raised guidance and $120 price target.

Analyst Insights
21 Oct 2026
Seeking Alpha
View Source
Bullish
Hasbro shares rise 45% on strong MAGIC franchise and Q3 results, with raised guidance and $120 price target.

Hasbro's stock has surged about 45% over the past year, driven by exceptional performance from its MAGIC: The Gathering franchise and strong Q3 results. The Wizards and Digital Gaming segment saw 31% revenue growth and a 520 basis points margin expansion, reinforcing Hasbro's long-term growth potential. The company has repaired its balance sheet with net debt below 1.8x, enabling increased share buybacks and a stable 2.6% dividend yield. With raised guidance and solid free cash flow, analysts set a $120 price target, expecting further upside from MAGIC and disciplined capital management.

Hasbro shares trade at USD 110.00 on Pluang as of Oct 21, 2026 18:11 WIB, showing a modest 0.44% gain for the day. The stock's market cap stands at $15.44 billion with balanced order activity split evenly between buyers and sellers. Investors hold Hasbro for an average of 96 days, reflecting steady interest in the company amid its recent momentum.

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