Gap Inc. will host a six-day New York Fashion Week event through its Encore membership program, offering exclusive experiences to members.

Gap Inc. is taking over New York Fashion Week for six days (September 9-14) through its Encore membership program. This initiative will offer members exclusive access to runway shows, designer experiences, live music, and other events across New York City. The event aims to provide Encore members with unique cultural moments and experiences beyond traditional retail rewards, building on the program's focus on "Fashiontainment."