e.l.f. Beauty sees strong growth and international expansion, earning a Buy rating despite premium valuation.

e.l.f. Beauty has earned a Buy rating due to its impressive 35.5% revenue growth and a 93% surge in adjusted EBITDA, supported by strong cash flow. The company's $1 billion acquisition of rhode is driving its international expansion, with a major launch planned in Europe via Sephora in September. While the stock trades at a premium valuation of 26.9 times forward P/E, e.l.f.'s diverse brand portfolio and accelerating growth justify this. Risks include elevated debt from acquisitions and macroeconomic uncertainties, but strong profitability, cash reserves, and an upward revision of full-year 2027 guidance support a positive outlook.

Following e.l.f. Beauty's strong growth and strategic acquisition news, the stock is trading at USD 97.32 on Pluang as of Sep 15, 2026 21:43 WIB, showing a modest 0.58% gain for the day. The company holds a market cap of $5.71 billion, with its price positioned between a 52-week low of $49.57 and a high of $146.67, reflecting ongoing investor interest amid its transformation.