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Vivid Seats destroys value with ROIC far below its capital cost, unlike some peers.

Market News
04 Aug 2026
Gordon Thompson
View Source
Bearish
Vivid Seats destroys value with ROIC far below its capital cost, unlike some peers.

Vivid Seats shows poor capital efficiency with a Return on Invested Capital (ROIC) of -17.15%, well below its Weighted Average Cost of Capital (WACC) of 5.02%, indicating it is losing value on investments. This contrasts with Sovos Brands, which has a positive ROIC above its WACC, signaling value creation. Other peers like Bowlero, Stagwell, and CareMax also struggle with inefficient capital use, with CareMax showing severe value destruction. This highlights challenges for Vivid Seats and similar companies in generating returns that exceed their funding costs.

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