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Church's Texas Chicken launches new song and video with rapper Project Pat to boost brand and culture ties.

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27 Oct 2026, 18:04 WIB
Globe News Wire
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Church's Texas Chicken launches new song and video with rapper Project Pat to boost brand and culture ties.

Church's Texas Chicken has partnered with Memphis rapper Project Pat and Lil' Lucky to release "Chickahhhn," a new original song and music video that blends Southern hip-hop nostalgia with the brand's heritage. The collaboration was inspired by a viral social media moment and features vintage visuals and classic cars to evoke nostalgia. This initiative reflects Church's ongoing strategy to connect with fans through music and culture, reinforcing its community focus beyond food. The brand continues to engage audiences by collaborating with hip-hop artists and creating unique cultural experiences.

Church's Texas Chicken collaboration with Project Pat offers context for readers following Consumer Cyclical stocks. For readers following this sector, here is Pluang's market snapshot as of Oct 27, 2026 21:12 WIB: Of 134 priced Consumer Cyclical-sector US stocks tradable on Pluang, 41 rose and 90 fell today. Notable movers include ATER at USD 0.69 with a 1-day change of +3.44% and Pluang order activity skewed 80% Sell / 20% Buy, FIGS at USD 20.19 down 3.07%, and CHWY at USD 21.25 down 2.97% with 100% Sell orders. The most notable figure is CHWY's 100% Sell order activity.

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