10 Barrel Brewing, part of Tilray Brands, introduced two new ready-to-drink (RTD) cocktails: Clean Slate, a non-alcoholic functional beverage with vitamins, caffeine, and natural ingredients for energy and hydration; and Salty Sips, a low-sugar (2g), 5% ABV vodka cocktail with real watermelon juice and sea salt. These products target changing consumer preferences for healthier and functional drinks and will initially be available in the Pacific Northwest before expanding along the West Coast. This launch reflects 10 Barrel's strategy to innovate in the RTD market by offering options that balance flavor with wellness benefits.
10 Barrel Brewing and Pub Beer, brands under Tilray Brands, are hosting a summer-long soccer celebration in the Pacific Northwest. The campaign includes in-pub activations, limited-edition packaging, branded merchandise, sweepstakes, and special game...
Shock Top, a Belgian-style wheat ale brand by Tilray Brands, has launched the 'Shocking Upsets' promotion for the 2026 soccer tournament running from June 28 to July 19. Fans of legal drinking age who buy Shock Top can get a rebate if a lower-ranked ...
