22nd Century Group Inc vs Zeta Global Holdings Corp — how do they compare? 22nd Century Group Inc trades at $4.25 (market cap $1.49M), while Zeta Global Holdings Corp trades at $21.12 (market cap $5.32B). The key difference: Zeta Global Holdings Corp is far larger — about 3570.5× 22nd Century Group Inc's market cap. Which is the better fit depends on your goals.
| XXII | ZETA | |
|---|---|---|
Market Cap | $1.49M | $5.32B |
Sector | Technology | Technology |
52-Week High | $1.07K | $25.24 |
52-Week Low | $3.90 | $14.55 |
Enterprise Value | -$6.74M | $5.23B |
Trailing returns across standard periods
Latest headlines on both assets
22nd Century Group is a plant biotechnology company that uses genetic engineering and gene editing to control the levels of nicotine in tobacco plants. Its flagship product line, VLN®, is the first and only combustible cigarette authorized by the FDA as a Modified Risk Tobacco Product (MRTP), containing 95% less nicotine than traditional cigarettes to help adult smokers smoke less.
Read more on XXII →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →