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Compare 22nd Century Group Inc (XXII) vs Yum China Holdings Inc (YUMC) Price & Performance

22nd Century Group IncTrade
Yum China Holdings IncTrade

Price performance (Past 24H)

Key statistics

22nd Century Group Inc vs Yum China Holdings Inc — how do they compare? 22nd Century Group Inc trades at $0.81 (market cap $621.67K), while Yum China Holdings Inc trades at $42.92 (market cap $14.11B). The key difference: Yum China Holdings Inc is far larger — about 22696.9× 22nd Century Group Inc's market cap, and Yum China Holdings Inc pays a 2.78% dividend while 22nd Century Group Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold 22nd Century Group Inc for 32 Days and Yum China Holdings Inc for 77 Days on average.

XXIIYUMC
Market Cap
$621.67K$14.11B
Volume
45,6252,350,650
Sector
Consumer StaplesConsumer Cyclical
52-Week High
$483.00$57.95
52-Week Low
$0.80$39.98
Typical Hold Time
32 Days77 Days
Enterprise Value
-$3.69M$15.02B
Dividend Yield
—2.78%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

22nd Century Group Inc

XXII trades at $0.8116, down 8.96% in the last session, with a bearish technical signal from moving averages. The company shows negative profitability metrics including -76.01% net income margin and -284.5% ROE, though valuation ratios appear low with P/S of 0.08 and P/B of 0.03. Recent news highlights regulatory progress in reduced-nicotine tobacco initiatives in France and Europe.

While analyst consensus is 75% buy with a $1,240 price target suggesting significant upside, fundamental challenges persist with consecutive earnings misses and negative cash flow from operations. The stock faces execution risk in commercializing its reduced-nicotine platform amid ongoing losses.

Yum China Holdings Inc

YUMC trades at $42.92, up 5.58% today, with strong analyst support (73.68% buy ratings) but technical indicators show bearish momentum. The company demonstrates solid fundamentals with consistent revenue growth from $9.6B in 2022 to $11.8B in 2025, and net income improving to $929M. Recent strategic moves include the $1.2B acquisition of Pizza Hut China brand ownership and expansion of Pizza Hut Burger Bars to 300 locations.

YUMC presents a value opportunity with reasonable valuation (P/E 15.3, P/S 1.2) and strong profitability (ROE 17.5%), though technical weakness and China economic exposure pose near-term risks. The stock's 25.6% analyst upside potential and consistent earnings beats support long-term growth prospects despite current bearish technical signals.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

XXII
100% Buy0% Sell
Avg holding period · 32 Days
YUMC
39% Buy61% Sell
Avg holding period · 77 Days

About 22nd Century Group Inc

22nd Century Group is a plant biotechnology company that uses genetic engineering and gene editing to control the levels of nicotine in tobacco plants. Its flagship product line, VLN®, is the first and only combustible cigarette authorized by the FDA as a Modified Risk Tobacco Product (MRTP), containing 95% less nicotine than traditional cigarettes to help adult smokers smoke less.

Read more on XXII →

About Yum China Holdings Inc

With almost 10,600 units and USD 9.5 billion in systemwide sales in 2020, Yum China is the largest restaurant chain in China. It generates revenue through its own restaurants and franchise fees. Key concepts include KFC (7,166 units) and Pizza Hut (2,355), but the company's portfolio also includes other brands such as Little Sheep, East Dawning, Taco Bell, Huang Ji Huang, COFFii & Joy, and Lavazza (collectively representing about 985 units). Yum China is a trademark licensee of Yum Brands, paying 3% of total systemwide sales to the company it separated from in October 2016.

Read more on YUMC →