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Compare Western Union Co (WU) vs Zeta Global Holdings Corp (ZETA) Price & Performance

Western Union CoTrade
Zeta Global Holdings CorpTrade

Price performance (Past 24H)

Key statistics

Western Union Co vs Zeta Global Holdings Corp — how do they compare? Western Union Co trades at $8.9 (market cap $2.71B), while Zeta Global Holdings Corp trades at $21.2 (market cap $5.32B). The key difference: Zeta Global Holdings Corp is the larger of the two by market cap, and Western Union Co pays a 10.85% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.

WUZETA
Market Cap
$2.71B$5.32B
Sector
TechnologyTechnology
52-Week High
$10.28$25.24
52-Week Low
$7.04$14.55
Enterprise Value
$2.40B$5.23B
Dividend Yield
10.85%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Western Union Co

Western Union (WU) trades at $8.46, down 4.73% on the day, with a bullish technical signal but mixed sentiment. The stock shows attractive valuation metrics with a P/E of 6.37 and P/S of 0.69, supported by strong profitability including a 10.88% net margin and 47.66% ROE. Recent developments include a partnership with Total Wireless and pending acquisition of Intermex, while Q1 2026 earnings missed expectations. Cash flow trends show volatility, with 2025 net cash flow negative $469.2 million.

Outlook remains cautious due to declining revenue trends and mixed analyst ratings, with 58% hold recommendations. The 11% dividend yield offers income appeal, but competitive pressures and execution risks on digital transformation pose challenges. Near-term catalyst is Q2 2026 results on July 30, 2026, with consensus EPS estimate of $0.43.

Zeta Global Holdings Corp

Zeta Global (ZETA) trades at $21.34, down 1.57% on the day, with a neutral technical signal and bullish moving averages. The company reported strong revenue growth, with Q1 2026 EPS beating estimates, but remains unprofitable with a net margin of -1.61%. Recent news highlights a strategic AI partnership with Palantir, positioning Zeta for accelerated growth in marketing technology infrastructure.

The outlook is mixed: analyst consensus is strongly bullish with a $27.50 price target, but profitability concerns and margin pressure pose risks. The stock offers growth potential through AI adoption and partnerships, yet investors must weigh execution risks against transformative opportunities in a competitive sector.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Western Union Co

Western Union provides domestic and international money transfers through its global network of about 500,000 outside agents. It is the largest money transfer company in the world and one of only a few companies with a truly global agent network.

Read more on WU

About Zeta Global Holdings Corp

Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.

Read more on ZETA