Compare Western Union Co (WU) vs 22nd Century Group Inc (XXII) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Western Union Co vs 22nd Century Group Inc — how do they compare? Western Union Co trades at $7.01 (market cap $2.18B), while 22nd Century Group Inc trades at $2.17 (market cap $1.62M). The key difference: Western Union Co is far larger — about 1345.7× 22nd Century Group Inc's market cap, and Western Union Co pays a 13.43% dividend while 22nd Century Group Inc pays none. Which is the better fit depends on your goals.
| WU | XXII | |
|---|---|---|
Market Cap | $2.18B | $1.62M |
Sector | Technology | Technology |
52-Week High | $10.28 | $594.00 |
52-Week Low | $6.36 | $2.28 |
Enterprise Value | $2.09B | -$2.69M |
Dividend Yield | 13.43% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Western Union (WU) trades at $7.00, down 2.51% in 24 hours, with a bearish technical signal and mixed earnings history including recent misses. The stock appears undervalued with a P/E of 5.79 and P/S of 0.57, while profitability metrics like a 9.79% net income margin and 43.97% ROE remain strong. Recent developments include a $200 million cost-cutting plan by 2027 and expansion of retail partnerships like Total Wireless, alongside regulatory progress on the Intermex acquisition.
The outlook is cautious due to earnings volatility and competitive pressures, but the high dividend yield near 13.5% and low valuation offer value potential. Key risks include integration challenges from the Intermex deal and margin pressures from digital shift. Analyst consensus is mixed with a $7.14 price target, suggesting limited upside from current levels amid bearish sentiment.
XXII trades at $2.29, down 4.58% today, with a bearish technical signal but oversold RSI readings. The company reported a net loss of $5.05 million on $7.05 million revenue in 2025, with negative profitability margins. Recent news highlights commercialization efforts for VLN products and participation in investor conferences.
The outlook remains challenged by persistent losses and high cash burn, though analyst consensus is 75% buy. Key risks include execution in turning revenue growth to profitability and competitive pressures in the tobacco sector.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Western Union Co
Western Union provides domestic and international money transfers through its global network of about 500,000 outside agents. It is the largest money transfer company in the world and one of only a few companies with a truly global agent network.
Read more on WU →About 22nd Century Group Inc
22nd Century Group is a plant biotechnology company that uses genetic engineering and gene editing to control the levels of nicotine in tobacco plants. Its flagship product line, VLN®, is the first and only combustible cigarette authorized by the FDA as a Modified Risk Tobacco Product (MRTP), containing 95% less nicotine than traditional cigarettes to help adult smokers smoke less.
Read more on XXII →
