Workiva Inc vs Zillow Group Inc Class A — how do they compare? Workiva Inc trades at $72.69 (market cap $4.01B), while Zillow Group Inc Class A trades at $32.92 (market cap $7.31B). The key difference: Zillow Group Inc Class A is the larger of the two by market cap, and Workiva Inc is trading nearer its 52-week high, Zillow Group Inc Class A nearer its low. Which is the better fit depends on your goals.
| WK | ZG | |
|---|---|---|
Market Cap | $4.01B | $7.31B |
Sector | Technology | Media |
52-Week High | $93.31 | $86.76 |
52-Week Low | $44.31 | $29.14 |
Enterprise Value | $3.99B | $7.19B |
Signals from Pluang's Aura AI — not financial advice
Workiva (WK) trades at $73.71, down 3.71% today, showing technical support near $72 with bullish moving averages. The company demonstrates strong revenue growth, with 2026 revenue reaching $966 million and net income turning positive at $47 million. Recent earnings beats and high analyst buy ratings (89%) support optimism, though elevated valuation ratios (P/E 87.75) warrant caution.
Outlook remains positive with consistent earnings beats and AI product launches driving growth. Key risks include high valuation multiples and competitive pressures in the SaaS sector. The consensus price target of $82.50 suggests 12% upside potential from current levels, supported by institutional accumulation and strong operational cash flow generation.
Zillow Group (ZG) trades at $33.03, down 6.48% in the last session, with technical indicators showing a bearish trend as the price approaches key support near $32. Fundamentally, the company shows improving revenue growth to $2.58 billion in 2025 and a return to profitability with net income of $23 million, though valuation remains elevated with a P/E of 143.57. Recent news highlights Zillow's strategic shift to an integrated transaction platform and resolution of FTC litigation.
The outlook is mixed: analyst consensus targets $47.56 (44% upside) with 47% buy ratings, but near-term housing market softness and high valuation pose risks. The stock offers growth potential through platform monetization, yet investors face execution risks and macroeconomic headwinds in the real estate sector.
Trailing returns across standard periods
Workiva is a leading provider of cloud-based platforms for complex reporting and compliance. It enables organizations to connect and manage data across financial reporting, ESG (Environmental, Social, and Governance), and GRC (Governance, Risk, and Compliance), serving as a single source of truth for auditable, transparent disclosures to regulators and stakeholders.
Read more on WK →Zillow Group is an Internet-based real estate company that has historically focused on deriving ad revenue from third-party brokers on online marketplaces such as Zillow.com, Trulia, and HotPads. More recently it has shifted its focus to iBuying via the Zillow Offers platform.
Read more on ZG →