WD 40 Company vs Zeta Global Holdings Corp — how do they compare? WD 40 Company trades at $199.54 (market cap $2.68B), while Zeta Global Holdings Corp trades at $30.47 (market cap $7.64B). The key difference: Zeta Global Holdings Corp is far larger — about 2.9× WD 40 Company's market cap, and WD 40 Company pays a 2.04% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.
| WDFC | ZETA | |
|---|---|---|
Market Cap | $2.68B | $7.64B |
Sector | Technology | Technology |
52-Week High | $264.91 | $32.68 |
52-Week Low | $187.52 | $14.55 |
Enterprise Value | $2.74B | $7.52B |
Dividend Yield | 2.04% | — |
Signals from Pluang's Aura AI — not financial advice
WDFC trades at $201.73, down 2.81% today, with a bearish technical signal but strong fundamentals. Recent earnings show mixed results with a Q4 2025 miss but Q1 and Q2 2026 beats. The company maintains robust profitability with a 55.82% gross margin and 13.22% net margin. News highlights strong Q3 2026 performance and strategic growth initiatives including global expansion and digital transformation.
Outlook is cautiously optimistic with solid brand loyalty and growth potential, but risks include input cost pressures and valuation concerns. Analyst consensus is mixed with a 'Hold' majority. The stock's current price near support at $199 suggests potential stability if fundamentals hold.
ZETA trades at $30.79, down 1.79% today but near its consensus price target of $31.19. The stock shows bullish technical signals with strong moving average support and recent earnings beats. Revenue grew to $1.3B in 2025 with a gross margin of 59.48%, though net income remains negative. Positive sentiment is driven by AI platform growth and institutional interest, with the stock up 51% year-to-date according to FXEmpire on September 9, 2026.
Outlook remains positive given analyst consensus (75% buy ratings) and accelerating business performance, but risks include rich valuation (P/S 4.54, EV/EBITDA 100.13) and execution challenges in maintaining growth momentum. Negative cash flow and slim margins require monitoring as the company scales.
Trailing returns across standard periods
Latest headlines on both assets
WD-40 Company is a global marketing organization dedicated to creating 'positive lasting memories' by developing and selling products that solve maintenance and cleaning problems. Built around the legendary WD-40 Multi-Use Product, the company operates an asset-light business model, focusing on brand management and innovation while utilizing a network of contract manufacturers to deliver solutions across the Americas, EIMEA, and Asia-Pacific.
Read more on WDFC →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →