Compare Vital Farms Inc (VITL) vs Yum! Brands, Inc. (YUM) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Vital Farms Inc vs Yum! Brands, Inc. — how do they compare? Vital Farms Inc trades at $9.89 (market cap $424.16M), while Yum! Brands, Inc. trades at $146.9 (market cap $39.61B). The key difference: Yum! Brands, Inc. is far larger — about 93.4× Vital Farms Inc's market cap, and Yum! Brands, Inc. pays a 2.07% dividend while Vital Farms Inc pays none. Which is the better fit depends on your goals.
| VITL | YUM | |
|---|---|---|
Market Cap | $424.16M | $39.61B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $48.56 | $168.16 |
52-Week Low | $8.28 | $138.21 |
Enterprise Value | $511.17M | $51.22B |
Dividend Yield | — | 2.07% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Vital Farms (VITL) trades at $10.08, up 1.61% today, but faces a bearish technical trend with weak recent earnings. Revenue declined 10% year-over-year in Q2 2026 to $166 million, with a net loss per share of $0.47, though it narrowly beat revenue estimates. The company secured a $125 million term loan from Silver Point Capital in August 2026 to support operations amid industry oversupply challenges and compressed margins.
The stock presents a mixed outlook: analyst consensus is bullish with a $13.00 price target (56% buy ratings), but high valuation multiples (EV/EBITDA 26.14) and profitability risks (net margin 0.02%) offset near-term potential. Key risks include persistent egg industry oversupply, cash burn, and execution hurdles in stabilizing margins.
YUM trades at $149.59, down 0.74% on the day, with a bearish technical signal from moving averages. The company reported revenue of $8.21B in 2025, with net income of $1.56B and a net margin of 25.4%. Recent developments include the sale of Pizza Hut for approximately $1.5B to LongRange Capital, completed on September 1, 2026, and a declared quarterly dividend of $0.75 per share. Analyst consensus is a buy rating with a price target of $173.60, though technical indicators suggest near-term caution.
Outlook remains supported by strong profitability and strategic portfolio optimization, but risks include high debt levels and competitive pressures. The stock offers potential upside to the consensus target, yet investor sentiment is mixed amid broader market volatility and recent insider selling.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
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Latest headlines on both assets
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About Vital Farms Inc
Vital Farms is a leading provider of ethically produced, pasture-raised eggs and butter in the United States. Operating as a Public Benefit Corporation, it manages a network of over 650 family farms to deliver high-welfare food products. It leverages a scalable 'asset-light' partnership model that prioritizes transparency and animal welfare to meet the growing consumer demand for clean-label and sustainable food sources.
Read more on VITL →About Yum! Brands, Inc.
Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →
