VICI Properties Inc vs Zeta Global Holdings Corp — how do they compare? VICI Properties Inc trades at $26.66 (market cap $29.55B), while Zeta Global Holdings Corp trades at $21.12 (market cap $5.32B). The key difference: VICI Properties Inc is far larger — about 5.6× Zeta Global Holdings Corp's market cap, and VICI Properties Inc pays a 6.71% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.
| VICI | ZETA | |
|---|---|---|
Market Cap | $29.55B | $5.32B |
Sector | Real Estate | Technology |
52-Week High | $33.93 | $25.24 |
52-Week Low | $25.94 | $14.55 |
Enterprise Value | $46.77B | $5.23B |
Dividend Yield | 6.71% | — |
Trailing returns across standard periods
Latest headlines on both assets
VICI Properties is an S&P 500 experiential real estate investment trust (REIT) that owns one of the largest portfolios of market-leading gaming, hospitality, and entertainment destinations, including Caesars Palace and MGM Grand. It utilizes a long-term, triple-net lease model to provide stable, inflation-protected income, serving as the primary landlord for the 'experience economy' while diversifying into non-gaming sectors like wellness, youth sports, and luxury resorts.
Read more on VICI →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →