Compare VF Corp (VFC) vs Yum! Brands, Inc. (YUM) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
VF Corp vs Yum! Brands, Inc. — how do they compare? VF Corp trades at $14.98 (market cap $5.71B), while Yum! Brands, Inc. trades at $143 (market cap $39.02B). The key difference: Yum! Brands, Inc. is far larger — about 6.8× VF Corp's market cap, and VF Corp pays the higher dividend (2.48%). Which is the better fit depends on your goals — on Pluang, investors hold VF Corp for 64 Days and Yum! Brands, Inc. for 132 Days on average.
| VFC | YUM | |
|---|---|---|
Market Cap | $5.71B | $39.02B |
Volume | 8,987,330 | 2,597,636 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $21.55 | $168.16 |
52-Week Low | $12.62 | $135.77 |
Typical Hold Time | 64 Days | 132 Days |
Enterprise Value | $10.00B | $50.63B |
Dividend Yield | 2.48% | 2.1% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
VFC trades at $14.38, down 0.48% on the day, with a mixed technical picture showing a bullish moving average signal but neutral oscillators. The stock is near its 52-week low, reflecting ongoing challenges. Recent earnings have been volatile, with two misses in the last three quarters, and the company reported a net loss of $189.72 million for 2025. Revenue has declined from $11.8 billion in 2022 to $9.5 billion in 2025, though 2026 projects a return to profitability.
The outlook for VFC hinges on executing its turnaround amid weak Vans performance. The stock's discounted valuation (P/E of 20.84, P/S of 0.6) offers potential upside if brand recovery gains traction, but high execution risk and competitive pressures pose significant threats. Analyst consensus is mixed with a Hold rating, and the stock faces near-term resistance at $15.
YUM Brands trades at $140.35, up 0.36% today, with mixed technical signals showing bullish overall but bearish moving averages. The company demonstrates strong fundamentals with 2025 revenue of $8.21B and net income of $1.56B, though recent earnings show mixed quarterly performance. YUM completed the Pizza Hut sale for approximately $1.5B in September 2026, focusing on core brands KFC and Taco Bell.
YUM presents a compelling opportunity with analyst consensus target of $170.44 (21% upside), supported by consistent cash flow growth and strategic brand focus. Key risks include high debt levels ($11.25B long-term) and competitive pressures in the QSR space. The stock offers dividend stability with nine consecutive years of increases.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About VF Corp
VF designs, produces, and distributes branded apparel and accessories. Its largest apparel categories include action sports, outdoor, and workwear. Its portfolio of about a dozen brands includes Vans, The North Face, Timberland, Supreme, and Dickies. VF markets its products in the Americas, Europe, and Asia-Pacific through wholesale sales to retailers, e-commerce, and branded stores owned by the company and partners. The company has grown through multiple acquisitions and traces its roots to 1899.
Read more on VFC →About Yum! Brands, Inc.
Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →
