Upstart Holdings Inc vs WD 40 Company — how do they compare? Upstart Holdings Inc trades at $29.27 (market cap $2.76B), while WD 40 Company trades at $237.72 (market cap $3.22B). The key difference: WD 40 Company is the larger of the two by market cap, and WD 40 Company pays a 1.7% dividend while Upstart Holdings Inc pays none. Which is the better fit depends on your goals.
| UPST | WDFC | |
|---|---|---|
Market Cap | $2.76B | $3.22B |
Sector | Financials | Technology |
52-Week High | $84.13 | $264.91 |
52-Week Low | $24.22 | $187.52 |
Enterprise Value | — | $3.27B |
Dividend Yield | — | 1.7% |
Signals from Pluang's Aura AI — not financial advice
Upstart Holdings (UPST) trades at $29.27, down 0.81% on the day, with a bearish technical signal but improving fundamentals. The company reported a net income of $53.60 million in 2025, marking a significant turnaround from prior losses. Recent news highlights AI-driven lending growth and a $600 million funding deal with Neuberger Berman, though quarterly earnings have been mixed with a recent miss in Q1 2026.
The stock presents a high-risk, high-reward opportunity, supported by analyst consensus targets near $42.00 but challenged by volatile cash flows and rising debt. Key risks include execution on new loan products and macroeconomic sensitivity, while institutional sentiment remains divided with a 45% buy rating. Near-term direction hinges on Q2 2026 results due August 4, 2026.
No Aura AI signal available yet.
Trailing returns across standard periods
Upstart Holdings Inc provides credit services. The company provides a proprietary, cloud-based, artificial intelligence lending platform. The platform aggregates consumer demand for loans and connects it to the network of Upstart AI-enabled bank partners. The revenue of the company is primarily comprised of fees paid by banks.
Read more on UPST →WD-40 Company is a global marketing organization dedicated to creating 'positive lasting memories' by developing and selling products that solve maintenance and cleaning problems. Built around the legendary WD-40 Multi-Use Product, the company operates an asset-light business model, focusing on brand management and innovation while utilizing a network of contract manufacturers to deliver solutions across the Americas, EIMEA, and Asia-Pacific.
Read more on WDFC →