United Parcel Service Inc vs Yum! Brands, Inc. — how do they compare? United Parcel Service Inc trades at $94.37 (market cap $80.08B), while Yum! Brands, Inc. trades at $144.92 (market cap $39.02B). The key difference: United Parcel Service Inc is far larger — about 2.1× Yum! Brands, Inc.'s market cap, and United Parcel Service Inc pays the higher dividend (6.97%). Which is the better fit depends on your goals — on Pluang, investors hold United Parcel Service Inc for 141 Days and Yum! Brands, Inc. for 132 Days on average.
| UPS | YUM | |
|---|---|---|
Market Cap | $80.08B | $39.02B |
Volume | 6,706,833 | 2,597,636 |
Sector | Industrials | Consumer Cyclical |
52-Week High | $120.00 | $168.16 |
52-Week Low | $82.87 | $135.77 |
Typical Hold Time | 141 Days | 132 Days |
Enterprise Value | $104.10B | $50.63B |
Dividend Yield | 6.97% | 2.1% |
Signals from Pluang's Aura AI — not financial advice
UPS stock trades at $94.44, up 2.34% today, amid mixed technical signals with a bearish moving average trend but neutral oscillators. Fundamentally, the company shows stable profitability with 5.08% net margin and 29.66% ROE, though revenue has declined from $100.3B in 2022 to $88.66B in 2025. Recent Q2 2026 earnings beat expectations at $1.76 EPS versus $1.65 expected. Analyst sentiment is divided with 47% Buy ratings and a $118.67 consensus target, while recent news highlights margin pressures and competitive threats from Amazon.
The investment outlook for UPS balances attractive valuation (P/E 17.5, below industry average) and strong dividend yield near 7% against declining revenue trends and rising debt-to-asset ratio (33.02% in 2025). Key risks include domestic volume weakness, fuel cost pressures, and Amazon competition, but strategic initiatives like the TikTok Shop partnership and Secure Commerce platform offer growth potential. Wall Street's neutral-to-buy stance suggests cautious optimism for margin recovery.
YUM trades at $140.35, up 0.36% today, with a bullish technical signal despite mixed moving averages. Revenue grew to $8.21B in 2025, with net income of $1.56B and strong cash flow. Recent news highlights KFC's Open House launch and the completed Pizza Hut sale, streamlining the portfolio. Analysts maintain a consensus Buy rating with a $170.44 target, though some express caution amid sector pressures.
The outlook is positive with earnings beats and strategic refocusing, but risks include high debt levels and consumer spending sensitivity. Upside potential exists if growth initiatives succeed, yet investors should weigh competitive and macroeconomic headwinds.
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United Parcel Service, Inc. (UPS) delivers packages and documents throughout the United States and in other countries and territories. The Company also provides global supply chain services and less-than-truckload transportation, primarily in the US UPS's business consists of integrated air and ground pick-up and delivery network
Read more on UPS →Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →