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Compare Union Pacific Corporation (UNP) vs Zeta Global Holdings Corp (ZETA) Price & Performance

Union Pacific CorporationTrade
Zeta Global Holdings CorpTrade

Price performance (Past 24H)

Key statistics

Union Pacific Corporation vs Zeta Global Holdings Corp — how do they compare? Union Pacific Corporation trades at $294.04 (market cap $174.50B), while Zeta Global Holdings Corp trades at $28.54 (market cap $7.17B). The key difference: Union Pacific Corporation is far larger — about 24.3× Zeta Global Holdings Corp's market cap, and Union Pacific Corporation pays a 1.93% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.

UNPZETA
Market Cap
$174.50B$7.17B
Sector
IndustrialsTechnology
52-Week High
$307.32$29.15
52-Week Low
$214.91$14.55
Enterprise Value
$203.55B$7.05B
Dividend Yield
1.93%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Union Pacific Corporation

Union Pacific (UNP) trades at $294.24, up 0.68% with strong fundamentals including 28.85% net margins and 39.7% ROE. The stock shows bullish momentum with Q2 2026 EPS beating estimates by 4.6% and management raising full-year guidance. Technical indicators are neutral overall, with the current price near resistance at $294. Recent news highlights institutional accumulation and a 3% dividend increase announced July 29, 2026.

Outlook remains positive with analyst consensus target of $334.33 (13.6% upside) and 58.7% buy ratings. Key opportunities include service-led growth driving margin expansion, while risks involve high fuel costs and regulatory scrutiny of the Norfolk Southern merger. The company's strong cash flow generation supports continued dividend growth and capital returns.

Zeta Global Holdings Corp

ZETA trades at $28.55, up 3.67% today, near its consensus price target of $30.44. The stock shows bullish technical signals with strong moving average support and resistance at $30. Fundamentally, revenue grew to $1.3B in 2025 with a gross margin of 59.48%, though net income remains negative. Recent Q2 2026 earnings beat estimates with 44% revenue growth, marking the 20th consecutive beat-and-raise quarter, driven by AI adoption and partnerships.

Outlook is positive with analyst consensus at Buy (73%) and a $30.44 target, but risks include rich valuation (P/S 4.35, EV/EBITDA 95.89) and execution challenges in integrating AI growth. Investors face volatility from high RSI levels, yet sustained earnings momentum and institutional accumulation support upside potential.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Union Pacific Corporation

Omaha, Nebraska-based Union Pacific is the largest public railroad in North America. Operating on more than 30,000 miles of track in the western two thirds of the U.S., UP generated roughly $22 billion of revenue in 2021 by hauling coal, industrial products, intermodal containers, agriculture goods, chemicals, and automotive goods. UP owns about one fourth of Mexican railroad Ferromex and derives about 10% of its revenue hauling freight to and from Mexico.

Read more on UNP

About Zeta Global Holdings Corp

Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.

Read more on ZETA