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Compare Unity Software Inc (U) vs Upstart Holdings Inc (UPST) Price & Performance

Unity Software IncTrade
Upstart Holdings IncTrade

Price performance (Past 24H)

Key statistics

Unity Software Inc vs Upstart Holdings Inc — how do they compare? Unity Software Inc trades at $46.1 (market cap $20.00B), while Upstart Holdings Inc trades at $24.31 (market cap $2.34B). The key difference: Unity Software Inc is far larger — about 8.5× Upstart Holdings Inc's market cap, and Unity Software Inc is trading nearer its 52-week high, Upstart Holdings Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Unity Software Inc for 50 Days and Upstart Holdings Inc for 39 Days on average.

UUPST
Market Cap
$20.00B$2.34B
Volume
12,798,3863,171,869
Sector
TechnologyFinancials
52-Week High
$49.47$52.74
52-Week Low
$17.13$22.81
Typical Hold Time
50 Days39 Days
Enterprise Value
$19.88B$3.87B

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Unity Software Inc

Unity Software (U) trades at $45.89, up 2.09% today, with strong technical momentum and bullish analyst sentiment. The stock shows improving fundamentals with revenue stabilizing around $1.8B-$2.0B and narrowing losses, though profitability remains negative. Recent catalysts include Meta VR Glasses support and positive sector momentum from Accenture's earnings. Technical indicators show the stock trading near resistance at $46 with overbought short-term RSI conditions.

Outlook remains cautiously optimistic with 82% analyst buy ratings and $45.27 consensus target. Key opportunities include VR/AR growth and advertising platform expansion, while risks center on persistent losses, high valuation multiples, and competitive pressures. The stock's current level near analyst targets suggests limited near-term upside without significant earnings improvement.

Upstart Holdings Inc

Upstart Holdings trades at $24.19, up 1.38% today, but remains in a bearish technical trend with recent earnings misses and volatile cash flows. The company reported revenue of $1.02B in 2025 with a net income of $53.60M, marking a return to profitability after prior losses. Analyst sentiment is mixed with a consensus price target of $39.50, though recent news highlights credit market risks and partnership expansions into HELOC and auto lending.

The outlook hinges on execution in a challenging lending environment; upside exists if AI-driven originations accelerate, but high debt levels and earnings volatility pose significant risks. Investor sentiment is cautious amid sector-wide pressure on fintech stocks.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

U

No sentiment data available yet.

UPST
100% Buy0% Sell
Avg holding period · 39 Days

Top news

Latest headlines on both assets

About Unity Software Inc

Unity Software Inc provides a software platform for creating and operating interactive, real-time 3D content. The platform can be used to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. The business is spread across the United States, Greater China, EMEA, APAC and Other Americas, of which key revenue is derived from the EMEA region. The products are used in the gaming industry, architecture and construction sector, animation industry, and designing sector.

Read more on U →

About Upstart Holdings Inc

Upstart Holdings Inc provides credit services. The company provides a proprietary, cloud-based, artificial intelligence lending platform. The platform aggregates consumer demand for loans and connects it to the network of Upstart AI-enabled bank partners. The revenue of the company is primarily comprised of fees paid by banks.

Read more on UPST →