Trade Desk Inc vs YieldMax Universe Fund of Option Income ETFs — how do they compare? Trade Desk Inc trades at $12.38 (market cap $5.72B), while YieldMax Universe Fund of Option Income ETFs trades at $7.56 (market cap $369.61M). The key difference: Trade Desk Inc is far larger — about 15.5× YieldMax Universe Fund of Option Income ETFs's market cap, and YieldMax Universe Fund of Option Income ETFs is more actively traded (659,132 versus 14,380,236). Which is the better fit depends on your goals — on Pluang, investors hold Trade Desk Inc for 72 Days and YieldMax Universe Fund of Option Income ETFs for 55 Days on average.
| TTD | YMAX | |
|---|---|---|
Market Cap | $5.72B | $369.61M |
Volume | 14,380,236 | 659,132 |
Sector | Media | Income / Options Overlay |
52-Week High | $54.13 | $12.98 |
52-Week Low | $11.92 | $7.27 |
Typical Hold Time | 72 Days | 55 Days |
Enterprise Value | $4.66B | — |
Signals from Pluang's Aura AI — not financial advice
TTD trades at $12.09, up 1.43% on the day but remains under pressure with a bearish technical signal. Revenue grew to $2.90B in 2025, though net income margin slipped to 15.3%. Recent earnings show volatility, with a Q2 beat but Q1 miss. The stock faces stiff competition and slowing growth, reflected in negative cash flow trends and a workforce reduction announced in September 2026.
The outlook is cautious; while valuation ratios appear low, competitive threats from tech giants and declining growth pose significant risks. Analyst consensus is mixed with a $14.72 price target, but the stock's 68% YTD drop underscores investor skepticism. Upside depends on execution in connected TV and new verticals like healthcare ads.
YMAX trades at $7.53, down 1.83% on the day, with a bearish technical signal driven by moving averages. The ETF maintains a high distribution yield with weekly dividends, though recent coverage highlights concerns about NAV erosion and sustainability. Technical indicators show mixed signals with RSI neutral but ADX suggesting selling pressure, while support levels cluster around $7-8.
The outlook remains cautious due to structural concerns about distribution sustainability and NAV performance. While the high yield attracts income investors, the fund faces risks from its fee structure and portfolio strategy. Analyst sentiment appears mixed with some highlighting yield benefits while others warn of principal erosion.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.
Read more on TTD →YMAX is an actively managed 'fund of funds' that provides equal-weighted exposure to the full suite of YieldMax option income ETFs. It is designed to generate high current income by aggregating the premiums from various single-stock and thematic covered call strategies, offering a diversified approach to high-yield option investing.
Read more on YMAX →