Tractor Supply Co vs Workiva Inc — how do they compare? Tractor Supply Co trades at $33.5 (market cap $17.44B), while Workiva Inc trades at $75.4 (market cap $4.01B). The key difference: Tractor Supply Co is far larger — about 4.3× Workiva Inc's market cap, and Tractor Supply Co pays a 2.87% dividend while Workiva Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Tractor Supply Co for 88 Days and Workiva Inc for 21 Days on average.
| TSCO | WK | |
|---|---|---|
Market Cap | $17.44B | $4.01B |
Volume | 10,598,723 | 1,301,708 |
Sector | Consumer Cyclical | Technology |
52-Week High | $56.37 | $93.31 |
52-Week Low | $29.14 | $44.31 |
Typical Hold Time | 88 Days | 21 Days |
Enterprise Value | $23.76B | $3.99B |
Dividend Yield | 2.87% | — |
Signals from Pluang's Aura AI — not financial advice
Tractor Supply (TSCO) trades at $32.52, up 0.71% today, with a bullish technical signal from moving averages. The company reported revenue growth to $15.52B in 2025, but net income margin has declined to 6.42%, and it missed earnings estimates for three consecutive quarters. Recent news highlights community initiatives and a new distribution center opening, while some institutional investors reduced positions.
Outlook is mixed: analyst consensus is a Buy with a $36.76 price target, but earnings misses and margin pressure pose risks. The dividend streak remains a positive, yet competitive and cyclical headwinds require monitoring for sustained shareholder value.
WK trades at $71.53, up 1.95% with a bullish technical outlook. The stock shows strong earnings momentum with three consecutive quarterly beats and analyst consensus of $86 price target. Revenue grew to $966M in 2026 with net income turning positive at $47M. Recent news highlights AI innovation and inclusion in major indices, supporting positive sentiment.
The outlook remains positive with 89% analyst buy ratings and improving profitability. Key risks include high valuation multiples (P/E 87.7) and competitive pressures in the regulatory software space. The stock offers growth potential but requires monitoring of execution against elevated expectations.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
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Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).
Read more on TSCO →Workiva is a leading provider of cloud-based platforms for complex reporting and compliance. It enables organizations to connect and manage data across financial reporting, ESG (Environmental, Social, and Governance), and GRC (Governance, Risk, and Compliance), serving as a single source of truth for auditable, transparent disclosures to regulators and stakeholders.
Read more on WK →