Tractor Supply Co vs ProShares Ultra Gold ETF — how do they compare? Tractor Supply Co trades at $29.65 (market cap $15.89B), while ProShares Ultra Gold ETF trades at $46.07. The key difference: Tractor Supply Co pays a 3.17% dividend while ProShares Ultra Gold ETF pays none, and ProShares Ultra Gold ETF is trading nearer its 52-week high, Tractor Supply Co nearer its low. Which is the better fit depends on your goals.
| TSCO | UGL | |
|---|---|---|
Market Cap | $15.89B | — |
Sector | Consumer Cyclical | Leveraged / Inverse |
52-Week High | $62.65 | $85.62 |
52-Week Low | $29.14 | $33.59 |
Enterprise Value | $22.08B | — |
Dividend Yield | 3.17% | — |
Signals from Pluang's Aura AI — not financial advice
Tractor Supply (TSCO) trades at $29.64, down 2.85% today, with a bearish technical outlook but solid fundamentals including 36.4% gross margins and 45.5% ROE. Recent earnings show mixed results with two misses but a strong Q2 expectation of $0.83 EPS. The company maintains stable revenue growth, reaching $15.5B in 2025, and announced a $0.24 dividend for H1-26.
Despite near-term headwinds, TSCO's strong market position and analyst consensus price target of $38.40 suggest 30% upside potential. Risks include consumer discretionary pressure and recent earnings volatility, but the stock's current valuation at 14.9x P/E presents a compelling entry point for long-term investors seeking exposure to the resilient rural lifestyle retail sector.
UGL (ProShares Ultra Gold) trades at $43.39, down 0.41% on the day, with technical indicators showing a bearish trend from moving averages but neutral oscillators. The ETF lacks fundamental financial ratios like P/E or P/B as it tracks gold futures. Recent news highlights gold's volatility amid Middle East tensions and interest rate uncertainty, with some analysts seeing a potential rebound from oversold conditions.
Outlook remains mixed: gold's safe-haven demand supports upside, but higher interest rates pose headwinds. Risks include Fed policy shifts and geopolitical developments. Institutional sentiment is cautious, with technicals favoring short-term bearishness despite some oversold signals suggesting potential stabilization.
Trailing returns across standard periods
Latest headlines on both assets
Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).
Read more on TSCO →UGL is a leveraged ETF that seeks daily investment results, before fees and expenses, that correspond to two times (2x) the daily performance of the Bloomberg Gold Subindex. It is a tactical tool designed for sophisticated investors to magnify short-term bullish views on gold prices through the use of futures and swap contracts, rather than holding physical bullion.
Read more on UGL →