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Compare Tractor Supply Co (TSCO) vs Unity Software Inc (U) Price & Performance

Tractor Supply CoTrade
Unity Software IncTrade

Price performance (Past 24H)

Key statistics

Tractor Supply Co vs Unity Software Inc — how do they compare? Tractor Supply Co trades at $33.99 (market cap $18.39B), while Unity Software Inc trades at $42.59 (market cap $18.81B). The key difference: Tractor Supply Co and Unity Software Inc are close in size by market cap, and Tractor Supply Co pays a 2.72% dividend while Unity Software Inc pays none. Which is the better fit depends on your goals.

TSCOU
Market Cap
$18.39B$18.81B
Sector
Consumer CyclicalTechnology
52-Week High
$60.61$49.47
52-Week Low
$29.14$17.13
Enterprise Value
$24.70B$18.70B
Dividend Yield
2.72%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Tractor Supply Co

Tractor Supply Company (TSCO) trades at $35.29, up 0.86% on the day, with a bullish technical signal from moving averages. The stock is supported by strong profitability, including a 39.51% ROE and 6.42% net income margin, though recent quarterly EPS results have missed expectations. Revenue growth remains steady, reaching $15.52B in 2025, while analyst consensus is a Buy with a $36.29 price target. Recent corporate developments include a dividend payment and participation in industry conferences.

The outlook for TSCO is cautiously optimistic, with upside potential near the consensus target, but risks include competitive pressures and cyclical sales headwinds. Investment appeal hinges on execution of strategic initiatives in pet care and logistics, while monitoring margin trends and same-store sales performance is critical for sustained growth.

Unity Software Inc

Unity Software (U) trades at $42.75, up 2.62% with bullish technical signals and strong analyst support. The company shows improving fundamentals with revenue stabilizing around $1.8B and narrowing losses, though still reporting negative net income. Recent Q2 2026 earnings beat expectations, while institutional activity shows mixed positioning with some major funds increasing stakes. Technical indicators suggest bullish momentum with support at $41 and resistance at $44.

The outlook remains cautiously optimistic with 81% analyst buy ratings and $47.45 price target, representing 11% upside. Key opportunities include Vector platform growth and margin expansion, while risks center on sustained profitability challenges and competitive pressures in the gaming/ad tech space. Execution on strategic initiatives will be critical for stock performance.

Returns comparison

Trailing returns across standard periods

About Tractor Supply Co

Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).

Read more on TSCO

About Unity Software Inc

Unity Software Inc provides a software platform for creating and operating interactive, real-time 3D content. The platform can be used to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. The business is spread across the United States, Greater China, EMEA, APAC and Other Americas, of which key revenue is derived from the EMEA region. The products are used in the gaming industry, architecture and construction sector, animation industry, and designing sector.

Read more on U