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Compare T Rowe Price Group Inc (TROW) vs 22nd Century Group Inc (XXII) Price & Performance

T Rowe Price Group IncTrade
22nd Century Group IncTrade

Price performance (Past 24H)

Key statistics

T Rowe Price Group Inc vs 22nd Century Group Inc — how do they compare? T Rowe Price Group Inc trades at $107.71 (market cap $23.34B), while 22nd Century Group Inc trades at $2.17 (market cap $1.62M). The key difference: T Rowe Price Group Inc is far larger — about 14407.4× 22nd Century Group Inc's market cap, and T Rowe Price Group Inc pays a 4.75% dividend while 22nd Century Group Inc pays none. Which is the better fit depends on your goals.

TROWXXII
Market Cap
$23.34B$1.62M
Sector
FinancialsTechnology
52-Week High
$121.68$594.00
52-Week Low
$86.19$2.13
Enterprise Value
$20.54B-$2.69M
Dividend Yield
4.75%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

T Rowe Price Group Inc

T. Rowe Price (TROW) trades at $109.42, down 0.33% on the day, with a bearish technical signal from moving averages. The stock shows strong fundamentals with a P/E of 10.99, net income margin of 29.26%, and consistent dividend payments. Recent developments include the acquisition of F/m Investments to expand fixed-income ETF capabilities and significant AI adoption across operations. Revenue has grown from $6.5B in 2022 to $7.3B in 2025, with net income reaching $2.09B.

TROW presents a mixed outlook with attractive valuation metrics and solid profitability offset by bearish technical indicators and equity outflows. The consensus price target of $112.50 suggests modest upside potential. Key risks include market-sensitive revenue streams and competitive pressures in asset management. Institutional buying from firms like BlackRock provides support, but investors should weigh the strong fundamentals against near-term technical weakness.

22nd Century Group Inc

XXII trades at $2.29, down 4.58% today, showing continued bearish momentum with negative technical signals. The company faces severe financial challenges with negative profit margins (-76.01% net income margin) and consecutive earnings misses. Despite analyst optimism (75% buy ratings), fundamental weakness persists with declining revenue and substantial losses. Recent corporate actions include a 20:1 reverse stock split completed June 2026 to maintain listing compliance.

The outlook remains challenging given persistent operational losses and negative cash flow from operations. Investment opportunity exists if the company can capitalize on its claimed $50B market opportunity and improve gross margins. Key risks include continued cash burn, competitive pressures in tobacco alternatives, and execution challenges in commercializing VLN products.

Returns comparison

Trailing returns across standard periods

About T Rowe Price Group Inc

T. Rowe Price provides asset-management services for individual and institutional investors. It offers a broad range of no-load U.S. and international stock, hybrid, bond, and money market funds. At the end of August 2022, the firm had $1.339 trillion in managed assets, composed of equity (54%), balanced (30%), fixed-income (13%), and alternatives (3%) offerings. Approximately two thirds of the company's managed assets are held in retirement-based accounts, which provides T. Rowe Price with a somewhat stickier client base than most of its peers. The firm also manages private accounts, provides retirement planning advice, and offers discount brokerage and trust services. The company is primarily a U.S.-based asset manager, deriving just under 10% of its AUM from overseas.

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About 22nd Century Group Inc

22nd Century Group is a plant biotechnology company that uses genetic engineering and gene editing to control the levels of nicotine in tobacco plants. Its flagship product line, VLN®, is the first and only combustible cigarette authorized by the FDA as a Modified Risk Tobacco Product (MRTP), containing 95% less nicotine than traditional cigarettes to help adult smokers smoke less.

Read more on XXII