Tencent Music Entertainment Group - ADR vs Trade Desk Inc — how do they compare? Tencent Music Entertainment Group - ADR trades at $8.94 (market cap $15.08B), while Trade Desk Inc trades at $18.25 (market cap $8.76B). The key difference: Tencent Music Entertainment Group - ADR is the larger of the two by market cap, and Tencent Music Entertainment Group - ADR pays a 2.62% dividend while Trade Desk Inc pays none. Which is the better fit depends on your goals.
| TME | TTD | |
|---|---|---|
Market Cap | $15.08B | $8.76B |
Sector | Media | Technology |
52-Week High | $26.36 | $89.76 |
52-Week Low | $8.16 | $17.33 |
Enterprise Value | $11.85B | $7.78B |
Dividend Yield | 2.62% | — |
Signals from Pluang's Aura AI — not financial advice
TME trades at $8.94, down 1.97% for the day, with a bullish technical signal from moving averages but overbought RSI readings. The company reported strong 2025 revenue of $32.90B and net income of $11.06B, with a net income margin of 26.48%. Recent news highlights strategic moves like the Ximalaya acquisition and a partnership with Coca-Cola for the 2026 FIFA World Cup anthem.
The outlook is mixed; analyst consensus is a 'Hold' with a $14.00 price target, implying significant upside. Key opportunities include premium membership growth and ecosystem integration, while risks involve competition, user churn, and AI-related copyright issues. Cash flow trends show a projected recovery in 2026 after a negative 2025.
The Trade Desk (TTD) trades at $18.25, down 1.83% with bearish technical signals. Revenue grew to $2.9B in 2025 with strong 77.8% gross margins, though Q1 2026 EPS missed expectations. Recent executive appointments and the Publicis dispute settlement provide operational stability. The stock faces headwinds from slowing growth and competitive pressure from tech giants.
TTD presents a value opportunity at 21x P/E with 49% analyst buy ratings and $25.23 price target upside. Risks include persistent revenue deceleration and market share loss to walled gardens. The company's profitability and strategic partnerships support long-term potential despite near-term challenges.
Trailing returns across standard periods
Latest headlines on both assets
TME is the largest online music service provider in China. It was founded in 2016 with the business combination of QQ Music (founded in 2005), Kuwo Music (founded in 2005) and Kugou Music (founded in 2004) streaming platforms. Tencent is the largest shareholder of TME with over 50% shares and over 90% voting rights held. TME also provides social entertainment services, including music live audio/video broadcasts and online concert services through the three platforms mentioned above, and online karaoke through an independent platform WeSing.
Read more on TME →The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.
Read more on TTD →