TKO Group Holdings Inc vs Under Armour Inc Class A — how do they compare? TKO Group Holdings Inc trades at $181.83 (market cap $13.70B), while Under Armour Inc Class A trades at $7.3 (market cap $3.07B). The key difference: TKO Group Holdings Inc is far larger — about 4.5× Under Armour Inc Class A's market cap, and TKO Group Holdings Inc pays a 1.7% dividend while Under Armour Inc Class A pays none. Which is the better fit depends on your goals.
| TKO | UAA | |
|---|---|---|
Market Cap | $13.70B | $3.07B |
Sector | Technology | Consumer Cyclical |
52-Week High | $224.96 | $8.14 |
52-Week Low | $155.61 | $4.17 |
Enterprise Value | $17.88B | $4.70B |
Dividend Yield | 1.7% | — |
Signals from Pluang's Aura AI — not financial advice
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Under Armour (UAA) trades at $7.37, down 0.81% today, with mixed signals: technicals are bullish on moving averages but RSI suggests overbought conditions. Fundamentally, the company reported a net loss of $201.27M in 2025 with negative margins, though recent quarters showed earnings beats. Cash flow trends are volatile, with 2025 net cash outflow of $361.87M. News highlights include a new Dodge collaboration and upcoming Q1 2027 earnings on August 7, 2026.
The outlook remains challenging due to weak North American sales and margin pressure, but international growth offers some offset. Analyst consensus is cautious with a $5.96 price target below current levels. Key risks include consumer spending softness and high debt. For investors, stabilization in earnings and cost control are critical for a turnaround, though near-term headwinds persist.
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Latest headlines on both assets
TKO Group Holdings is a premium sports and entertainment company that serves as the parent entity for the Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE). Formed through a seismic merger orchestrated by Endeavor, TKO leverages a combined global fanbase of over 1 billion to drive massive revenue through media rights, global live events, and a unified sponsorship platform, effectively monopolizing the professional combat sports landscape.
Read more on TKO →Under Armour develops, markets, and distributes athletic apparel, footwear, and accessories in North America and other territories. Consumers of its apparel include professional and amateur athletes, sponsored college and professional teams, and people with active lifestyles. The company sells merchandise through direct-to-consumer, including e-commerce and more than 400 combined factory house and brand house stores, and wholesale channels. Under Armour also operates a digital fitness app called MapMyFitness. The Baltimore-based company was founded in 1996.
Read more on UAA →