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Compare Trip.com Group Ltd (TCOM) vs Zeta Global Holdings Corp (ZETA) Price & Performance

Trip.com Group LtdTrade
Zeta Global Holdings CorpTrade

Price performance (Past 24H)

Key statistics

Trip.com Group Ltd vs Zeta Global Holdings Corp — how do they compare? Trip.com Group Ltd trades at $45.52 (market cap $29.10B), while Zeta Global Holdings Corp trades at $28.55 (market cap $7.32B). The key difference: Trip.com Group Ltd is far larger — about 4× Zeta Global Holdings Corp's market cap, and Trip.com Group Ltd pays a 0.42% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.

TCOMZETA
Market Cap
$29.10B$7.32B
Sector
Consumer CyclicalTechnology
52-Week High
$78.96$29.15
52-Week Low
$39.84$14.55
Enterprise Value
$21.75B$7.20B
Dividend Yield
0.42%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Trip.com Group Ltd

Trip.com (TCOM) trades at $45.62, down 3.19% amid bearish technical signals despite strong fundamentals. The company reported robust 2025 results with $62.41B revenue and 53.34% net margin, though recent quarters show mixed earnings performance. Regulatory headwinds persist with a $770M antitrust penalty from China's market regulator in July 2026, while analyst consensus remains bullish with a $59.29 price target.

The stock faces near-term pressure from regulatory scrutiny and technical weakness, but attractive valuations (P/E 6.89) and dominant market position offer long-term upside if execution improves. Key risks include China's regulatory environment and competitive pressures, while institutional ownership shifts indicate cautious sentiment despite Wall Street's buy ratings.

Zeta Global Holdings Corp

ZETA stock trades at $28.62, up 3.92% in the past 24 hours, with a bullish technical signal from moving averages and strong support at $28. The company reported its 20th consecutive beat-and-raise quarter in Q2 2026, with revenue up 44% year-over-year and achieving its first GAAP net income. Analyst consensus is strongly bullish with a $30.44 price target, and recent news highlights AI-driven growth and a partnership with Palantir.

The outlook for ZETA is positive due to robust revenue growth, expanding AI adoption, and improving profitability, but risks include a rich valuation with a P/S of 4.35 and EV/EBITDA of 95.89, execution challenges in integrating acquisitions, and competitive pressures in the marketing tech sector. The stock's proximity to its 52-week high suggests limited near-term upside without continued strong earnings performance.

Returns comparison

Trailing returns across standard periods

About Trip.com Group Ltd

Trip.com is the largest online travel agent in China and is positioned to benefit from the country's rising demand for higher-margin outbound travel as passport penetration is only 12% in China. The company generated about 78% of sales from accommodation reservations and transportation ticketing in 2020. The rest of revenue comes from package tours and corporate travel. Prior to the pandemic in 2019, the company generated 25% of revenue from international business, which is important to its margin expansion. Most of sales come from websites and mobile platforms, while the rest come from call centers. The competes in a crowded OTA industry in China, including Meituan, Alibaba-backed Fliggy, Toncheng, and Qunar. The company was founded in 1999 and listed on the Nasdaq in December 2003.

Read more on TCOM

About Zeta Global Holdings Corp

Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.

Read more on ZETA