Trip.com Group Ltd vs Zeta Global Holdings Corp — how do they compare? Trip.com Group Ltd trades at $43.78 (market cap $28.12B), while Zeta Global Holdings Corp trades at $21.18 (market cap $5.32B). The key difference: Trip.com Group Ltd is far larger — about 5.3× Zeta Global Holdings Corp's market cap, and Trip.com Group Ltd pays a 0.42% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.
| TCOM | ZETA | |
|---|---|---|
Market Cap | $28.12B | $5.32B |
Sector | Consumer Cyclical | Technology |
52-Week High | $78.96 | $25.24 |
52-Week Low | $39.84 | $14.55 |
Enterprise Value | $20.82B | $5.23B |
Dividend Yield | 0.42% | — |
Trailing returns across standard periods
Latest headlines on both assets
Trip.com is the largest online travel agent in China and is positioned to benefit from the country's rising demand for higher-margin outbound travel as passport penetration is only 12% in China. The company generated about 78% of sales from accommodation reservations and transportation ticketing in 2020. The rest of revenue comes from package tours and corporate travel. Prior to the pandemic in 2019, the company generated 25% of revenue from international business, which is important to its margin expansion. Most of sales come from websites and mobile platforms, while the rest come from call centers. The competes in a crowded OTA industry in China, including Meituan, Alibaba-backed Fliggy, Toncheng, and Qunar. The company was founded in 1999 and listed on the Nasdaq in December 2003.
Read more on TCOM →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →