Compare Trip.com Group Ltd (TCOM) vs Wix.Com Ltd (WIX) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Trip.com Group Ltd vs Wix.Com Ltd — how do they compare? Trip.com Group Ltd trades at $38.62 (market cap $24.30B), while Wix.Com Ltd trades at $74.59 (market cap $3.05B). The key difference: Trip.com Group Ltd is far larger — about 8× Wix.Com Ltd's market cap, and Trip.com Group Ltd pays a 0.42% dividend while Wix.Com Ltd pays none. Which is the better fit depends on your goals — on Pluang, investors hold Trip.com Group Ltd for 79 Days and Wix.Com Ltd for 62 Days on average.
| TCOM | WIX | |
|---|---|---|
Market Cap | $24.30B | $3.05B |
Volume | 1,885,560 | 748,691 |
Sector | Consumer Cyclical | Technology |
52-Week High | $78.96 | $145.54 |
52-Week Low | $37.96 | $40.43 |
Typical Hold Time | 79 Days | 62 Days |
Enterprise Value | $16.46B | $4.13B |
Dividend Yield | 0.42% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Trip.com (TCOM) trades at $37.96, down 0.78% on the day, amid a bearish technical signal but strong fundamentals. The stock shows robust profitability with a 36.9% net income margin and trades at a low P/E of 7.36. Recent Q2 2026 earnings beat expectations, yet regulatory pressures and a challenging travel environment create headwinds. Analyst consensus remains strongly bullish with a $56.64 price target, indicating significant upside potential from current levels.
The outlook for TCOM balances strong earnings growth and attractive valuation against regulatory risks and market volatility. Investment opportunity lies in its dominant travel platform and international expansion, but investors face risks from antitrust penalties and competitive pressures. The stock's current discount to analyst targets presents a potential value opportunity if execution remains solid.
Wix.com trades at $74.13, showing modest daily gains of 0.3%. The stock faces technical headwinds with a bearish moving average signal and RSI near overbought levels at 72.1. Fundamentally, revenue growth continues with 2025 reaching $1.99B, though profitability remains inconsistent with a negative net income margin of -8.19% in 2026. Analyst sentiment remains positive with 63% buy ratings and a $77 consensus target, but multiple class action lawsuits filed in September 2026 create near-term uncertainty.
Wix presents a mixed investment case with strong revenue growth offset by profitability challenges. The 3.9% upside to consensus target suggests modest near-term potential, but legal overhangs and volatile earnings create significant risk. Investors should weigh the company's market position against execution risks and legal uncertainties before establishing positions.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
No sentiment data available yet.
About Trip.com Group Ltd
Trip.com is the largest online travel agent in China and is positioned to benefit from the country's rising demand for higher-margin outbound travel as passport penetration is only 12% in China. The company generated about 78% of sales from accommodation reservations and transportation ticketing in 2020. The rest of revenue comes from package tours and corporate travel. Prior to the pandemic in 2019, the company generated 25% of revenue from international business, which is important to its margin expansion. Most of sales come from websites and mobile platforms, while the rest come from call centers. The competes in a crowded OTA industry in China, including Meituan, Alibaba-backed Fliggy, Toncheng, and Qunar. The company was founded in 1999 and listed on the Nasdaq in December 2003.
Read more on TCOM →About Wix.Com Ltd
Wix.com Ltd is a cloud-based development platform provider for millions of registered users worldwide. The company is engaged in web development and management that provides an easy-to-use powerful cloud-based platform of products through a freemium model. Its core products consist of three web editors: the Wix Editor, intended for users with basic technological skills, Wix ADI, intended for novice users and Corvid, intended for more tech-savvy users. The company's web development technology is built based on HTML5 and offers HTML5 compatible capabilities, web design and layout tools, domain hosting, and other marketing and workflow management applications and services. The geographic segments include North America, Europe, Latin America, Asia and others.
Read more on WIX →
