Trip.com Group Ltd vs Vital Farms Inc — how do they compare? Trip.com Group Ltd trades at $43.78 (market cap $28.12B), while Vital Farms Inc trades at $13.16 (market cap $590.45M). The key difference: Trip.com Group Ltd is far larger — about 47.6× Vital Farms Inc's market cap, and Trip.com Group Ltd pays a 0.42% dividend while Vital Farms Inc pays none. Which is the better fit depends on your goals.
| TCOM | VITL | |
|---|---|---|
Market Cap | $28.12B | $590.45M |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $78.96 | $52.41 |
52-Week Low | $39.84 | $8.28 |
Enterprise Value | $20.82B | $593.26M |
Dividend Yield | 0.42% | — |
Trailing returns across standard periods
Trip.com is the largest online travel agent in China and is positioned to benefit from the country's rising demand for higher-margin outbound travel as passport penetration is only 12% in China. The company generated about 78% of sales from accommodation reservations and transportation ticketing in 2020. The rest of revenue comes from package tours and corporate travel. Prior to the pandemic in 2019, the company generated 25% of revenue from international business, which is important to its margin expansion. Most of sales come from websites and mobile platforms, while the rest come from call centers. The competes in a crowded OTA industry in China, including Meituan, Alibaba-backed Fliggy, Toncheng, and Qunar. The company was founded in 1999 and listed on the Nasdaq in December 2003.
Read more on TCOM →Vital Farms is a leading provider of ethically produced, pasture-raised eggs and butter in the United States. Operating as a Public Benefit Corporation, it manages a network of over 650 family farms to deliver high-welfare food products. It leverages a scalable 'asset-light' partnership model that prioritizes transparency and animal welfare to meet the growing consumer demand for clean-label and sustainable food sources.
Read more on VITL →