Trip.com Group Ltd vs TKO Group Holdings Inc — how do they compare? Trip.com Group Ltd trades at $43.78 (market cap $28.12B), while TKO Group Holdings Inc trades at $181.83 (market cap $13.70B). The key difference: Trip.com Group Ltd is far larger — about 2.1× TKO Group Holdings Inc's market cap, and TKO Group Holdings Inc pays the higher dividend (1.7%). Which is the better fit depends on your goals.
| TCOM | TKO | |
|---|---|---|
Market Cap | $28.12B | $13.70B |
Sector | Consumer Cyclical | Technology |
52-Week High | $78.96 | $224.96 |
52-Week Low | $39.84 | $155.61 |
Enterprise Value | $20.82B | $17.88B |
Dividend Yield | 0.42% | 1.7% |
Signals from Pluang's Aura AI — not financial advice
Trip.com Group (TCOM) trades at $43.65, up 2.83% with strong fundamentals including a 6.64 P/E ratio and 48.65% net margin. Recent Q1 2026 earnings missed expectations at $0.83 per share versus $0.85 expected, though revenue grew 17% year-over-year. Technical indicators show a bullish overall signal with resistance near $45, while news highlights institutional buying and regulatory scrutiny concerns.
The outlook remains positive with a $56.72 analyst price target implying 30% upside, supported by robust cash flow and expanding profitability. Key risks include Q2 revenue guidance of 3%-8% growth lagging expectations and ongoing antitrust investigations in China that could pressure margins near-term.
No Aura AI signal available yet.
Trailing returns across standard periods
Latest headlines on both assets
Trip.com is the largest online travel agent in China and is positioned to benefit from the country's rising demand for higher-margin outbound travel as passport penetration is only 12% in China. The company generated about 78% of sales from accommodation reservations and transportation ticketing in 2020. The rest of revenue comes from package tours and corporate travel. Prior to the pandemic in 2019, the company generated 25% of revenue from international business, which is important to its margin expansion. Most of sales come from websites and mobile platforms, while the rest come from call centers. The competes in a crowded OTA industry in China, including Meituan, Alibaba-backed Fliggy, Toncheng, and Qunar. The company was founded in 1999 and listed on the Nasdaq in December 2003.
Read more on TCOM →TKO Group Holdings is a premium sports and entertainment company that serves as the parent entity for the Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE). Formed through a seismic merger orchestrated by Endeavor, TKO leverages a combined global fanbase of over 1 billion to drive massive revenue through media rights, global live events, and a unified sponsorship platform, effectively monopolizing the professional combat sports landscape.
Read more on TKO →