Compare Synchrony Financial (SYF) vs Tractor Supply Co (TSCO) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Synchrony Financial vs Tractor Supply Co — how do they compare? Synchrony Financial trades at $77.5 (market cap $25.17B), while Tractor Supply Co trades at $34 (market cap $17.72B). The key difference: Synchrony Financial is the larger of the two by market cap, and Tractor Supply Co pays the higher dividend (2.82%). Which is the better fit depends on your goals.
| SYF | TSCO | |
|---|---|---|
Market Cap | $25.17B | $17.72B |
Sector | Financials | Consumer Cyclical |
52-Week High | $88.47 | $60.61 |
52-Week Low | $63.78 | $29.14 |
Dividend Yield | 1.76% | 2.82% |
Enterprise Value | — | $24.03B |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Synchrony Financial (SYF) trades at $78.62, down 1.63% on the day, with a neutral technical signal. The stock shows strong fundamentals with a low P/E of 8.06 and robust profitability, including a 23.4% net income margin and 22.23% ROE. Recent earnings beats and a strategic partnership with OpenAI for AI-driven commerce highlight growth initiatives. Analyst consensus is bullish with a $87.33 price target and no sell ratings.
The outlook remains positive given valuation appeal, consistent earnings performance, and AI partnership potential. Key risks include consumer credit deterioration amid economic uncertainty and increased investing cash outflows. Institutional ownership trends and strong buyback activity support the bullish case, but credit quality monitoring is essential.
Tractor Supply Company (TSCO) trades at $35.29, up 0.86% today, with a bullish technical signal from moving averages but mixed oscillators. Recent quarterly earnings have missed expectations, though revenue grew to $15.52B in 2025. The company maintains a strong ROE of 39.51% and announced a $0.24 dividend for H2-26. Analyst consensus is split, with a $36.29 price target slightly above the current price.
The outlook is cautiously optimistic given TSCO's solid profitability and strategic initiatives in pet care and logistics, but risks include cyclical sales pressures and margin compression. Upside potential exists if the company meets future earnings estimates and executes its growth plans effectively.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Synchrony Financial
Synchrony Financial is a premier consumer financial services company and the largest provider of private-label credit cards in the United States. Spun off from GE Capital in 2014, it operates through a unique B2B2C model, embedding its financing products within the ecosystems of major partners like Amazon, Lowe’s, and PayPal. Synchrony leverages deep data analytics and a diverse multi-platform strategy—spanning retail, health, and auto—to drive customer loyalty and provide specialized credit solutions at the point of sale.
Read more on SYF →About Tractor Supply Co
Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).
Read more on TSCO →
