Spotify Technology vs Yum! Brands, Inc. — how do they compare? Spotify Technology trades at $493.4 (market cap $101.23B), while Yum! Brands, Inc. trades at $148 (market cap $40.62B). The key difference: Spotify Technology is far larger — about 2.5× Yum! Brands, Inc.'s market cap, and Yum! Brands, Inc. pays a 2.04% dividend while Spotify Technology pays none. Which is the better fit depends on your goals.
| SPOT | YUM | |
|---|---|---|
Market Cap | $101.23B | $40.62B |
Sector | Media | Consumer Cyclical |
52-Week High | $738.53 | $168.16 |
52-Week Low | $412.75 | $138.21 |
Enterprise Value | $91.81B | $51.88B |
Dividend Yield | — | 2.04% |
Trailing returns across standard periods
Latest headlines on both assets
Spotify Technology S.A. provides music streaming services. The Company offers commercial-free music and ad-supported services to subscribers. Spotify Technology serves clients worldwide.
Read more on SPOT →Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
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