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Compare SoundHound AI Inc (SOUN) vs Tractor Supply Co (TSCO) Price & Performance

SoundHound AI IncTrade
Tractor Supply CoTrade

Price performance (Past 24H)

Key statistics

SoundHound AI Inc vs Tractor Supply Co — how do they compare? SoundHound AI Inc trades at $6.5 (market cap $2.92B), while Tractor Supply Co trades at $34 (market cap $18.39B). The key difference: Tractor Supply Co is far larger — about 6.3× SoundHound AI Inc's market cap, and Tractor Supply Co pays a 2.72% dividend while SoundHound AI Inc pays none. Which is the better fit depends on your goals.

SOUNTSCO
Market Cap
$2.92B$18.39B
Sector
TechnologyConsumer Cyclical
52-Week High
$21.40$60.61
52-Week Low
$5.70$29.14
Enterprise Value
$2.72B$24.70B
Dividend Yield
2.72%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

SoundHound AI Inc

SoundHound AI (SOUN) trades at $6.57, down 2.52% today, with mixed technical signals showing bearish moving averages but bullish oscillators. The company demonstrates strong revenue growth with Q2 2026 revenue up 45% year-over-year to $61.9 million, though it remains unprofitable with a -67.45% net income margin. Recent completion of the LivePerson acquisition creates a leading conversational AI platform with projected 2026 revenue of $230-260 million.

While analyst consensus remains bullish with 75% buy ratings and $8.50 price target (29% upside), significant risks include persistent losses, high valuation multiples (P/S 13.57), and negative cash flow projections for 2026. The stock's heavy short interest (nearly 40%) reflects market skepticism about profitability timeline despite strong top-line growth.

Tractor Supply Co

Tractor Supply Company (TSCO) trades at $35.29, up 0.86% on the day, with a bullish technical signal from moving averages. The stock is supported by strong profitability, including a 39.51% ROE and 6.42% net income margin, though recent quarterly EPS results have missed expectations. Revenue growth remains steady, reaching $15.52B in 2025, while analyst consensus is a Buy with a $36.29 price target. Recent corporate developments include a dividend payment and participation in industry conferences.

The outlook for TSCO is cautiously optimistic, with upside potential near the consensus target, but risks include competitive pressures and cyclical sales headwinds. Investment appeal hinges on execution of strategic initiatives in pet care and logistics, while monitoring margin trends and same-store sales performance is critical for sustained growth.

Returns comparison

Trailing returns across standard periods

About SoundHound AI Inc

SoundHound AI, Inc. is a leading innovator in voice artificial intelligence, specializing in conversational intelligence technology. The company develops a platform that allows businesses to add custom voice assistants and natural language processing capabilities to their products and services, ranging from in-car systems and smart speakers to mobile apps and IoT devices. SoundHound's core technology, including its proprietary speech recognition and natural language understanding models, aims to enable fast, accurate, and deeply integrated voice AI experiences across various industries.

Read more on SOUN

About Tractor Supply Co

Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).

Read more on TSCO