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Compare Sony Group Corp (SONY) vs TKO Group Holdings Inc (TKO) Price & Performance

Sony Group CorpTrade
TKO Group Holdings IncTrade

Price performance (Past 24H)

Key statistics

Sony Group Corp vs TKO Group Holdings Inc — how do they compare? Sony Group Corp trades at $23.59 (market cap $138.72B), while TKO Group Holdings Inc trades at $191.08 (market cap $14.28B). The key difference: Sony Group Corp is far larger — about 9.7× TKO Group Holdings Inc's market cap, and TKO Group Holdings Inc pays the higher dividend (1.62%). Which is the better fit depends on your goals.

SONYTKO
Market Cap
$138.72B$14.28B
Sector
TechnologyTechnology
52-Week High
$30.26$224.96
52-Week Low
$19.32$176.49
Enterprise Value
$136.57B$18.64B
Dividend Yield
0.67%1.62%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Sony Group Corp

Sony trades at $23.53, down 4.19% over 24 hours amid bearish technical signals. The company maintains strong operational cash flow of $2.32 trillion for 2025 and has beaten earnings expectations in two of the last three quarters. Analyst consensus remains bullish with 11 buy ratings versus 5 holds, though recent news highlights Sony's legal actions against Anthropic for copyright infringement and strategic focus on organic expansion over large-scale acquisitions.

The outlook is mixed: solid fundamentals and analyst support suggest long-term value, but near-term technical weakness and a projected net income decline to -$221.6 billion for 2026 pose risks. Investment opportunity lies in Sony's diversified entertainment ecosystem and content moat, while key risks include execution on profitability targets and competitive pressures in streaming and gaming.

TKO Group Holdings Inc

TKO trades at $195.32, up 5.01% today, with a bullish technical outlook and strong analyst support. Recent Q2 2026 earnings showed revenue growth to $1.5 billion, though EPS missed expectations. The company benefits from media rights strength in UFC and WWE, with revenue projected to rise to $5.3 billion in 2026. Positive sentiment is driven by dividend declarations and conference participation.

The outlook is positive with a consensus price target of $228.17, implying 17% upside. Risks include earnings volatility and competitive pressures in sports entertainment. Institutional ownership trends and bullish analyst ratings (89% buy) support a favorable investment case, but investors should monitor execution on guidance.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Sony Group Corp

Sony Group is a conglomerate with consumer electronics roots, which not only designs, develops, produces, and sells electronic equipment and devices, but also is engaged in content businesses, such as console and mobile games, music, and movies. Sony is a global top company of CMOS image sensors, game consoles, professional broadcasting cameras, and music publishing, and is one of the top players on digital cameras, wireless earphones, recorded music, movies, and so on. Sony's business portfolio is well diversified with six major business segments. The company fully consolidated Sony Financial in September 2020, which provides life and non-life insurance, banking, and other financial services.

Read more on SONY

About TKO Group Holdings Inc

TKO Group Holdings is a premium sports and entertainment company that serves as the parent entity for the Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE). Formed through a seismic merger orchestrated by Endeavor, TKO leverages a combined global fanbase of over 1 billion to drive massive revenue through media rights, global live events, and a unified sponsorship platform, effectively monopolizing the professional combat sports landscape.

Read more on TKO