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Compare Southern Company (SO) vs Vanguard High Dividend Yield ETF (VYM) Price & Performance

Southern CompanyTrade
Vanguard High Dividend Yield ETFTrade

Price performance (Past 24H)

Key statistics

Southern Company vs Vanguard High Dividend Yield ETF — how do they compare? Southern Company trades at $88.67 (market cap $102.37B), while Vanguard High Dividend Yield ETF trades at $163. The key difference: Southern Company pays a 3.42% dividend while Vanguard High Dividend Yield ETF pays none, and Vanguard High Dividend Yield ETF is trading nearer its 52-week high, Southern Company nearer its low. Which is the better fit depends on your goals.

SOVYM
Market Cap
$102.37B
Sector
Utilities
52-Week High
$99.72$167.03
52-Week Low
$84.08$137.47
Enterprise Value
$176.47B
Dividend Yield
3.42%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Southern Company

No Aura AI signal available yet.

Vanguard High Dividend Yield ETF

VYM trades at $163.52, down 0.43% with a bearish technical signal from moving averages while oscillators remain neutral. The ETF's forward P/E ratio of 18.85x provides a valuation advantage over SPY, with financial sector exposure potentially benefiting from rising Treasury yields. Recent analysis highlights strong 16% YTD total return and lower volatility compared to the broader market.

The outlook remains cautiously optimistic given VYM's valuation discount and dividend stability, though technical weakness and yield compression to 2.20-2.22% present near-term headwinds. Key risks include sector concentration in financials and market sensitivity to interest rate changes, while institutional sentiment appears balanced between yield appeal and growth concerns.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Southern Company

Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.

Read more on SO

About Vanguard High Dividend Yield ETF

The advisor employs an indexing investment approach designed to track the performance of the index, which consists of common stocks of companies that pay dividends that generally are higher than average. The advisor attempts to replicate the target index by investing all, or substantially all, of the fund's assets in the stocks that make up the index, holding each stock in approximately the same proportion as its weighting in the index.

Read more on VYM