Compare Southern Company (SO) vs SoundHound AI Inc (SOUN) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Southern Company vs SoundHound AI Inc — how do they compare? Southern Company trades at $86.05 (market cap $99.10B), while SoundHound AI Inc trades at $5.6 (market cap $2.45B). The key difference: Southern Company is far larger — about 40.4× SoundHound AI Inc's market cap, and Southern Company pays a 3.53% dividend while SoundHound AI Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Southern Company for 12 Days and SoundHound AI Inc for 23 Days on average.
| SO | SOUN | |
|---|---|---|
Market Cap | $99.10B | $2.45B |
Volume | 5,985,559 | 16,881,989 |
Sector | Utilities | Technology |
52-Week High | $99.72 | $21.40 |
52-Week Low | $82.35 | $5.52 |
Typical Hold Time | 12 Days | 23 Days |
Enterprise Value | $173.21B | $2.25B |
Dividend Yield | 3.53% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
No Aura AI signal available yet.
SoundHound AI (SOUN) trades at $5.63, down 1.57% today, with a bearish technical signal despite recent earnings beats. The company shows strong revenue growth ($169M in 2025, projected $203M in 2026) but significant net losses (-$14M in 2025, -$137M projected in 2026). Recent developments include expansion into banking AI agents and the OASYS Edge embedded architecture launch for vehicles and smart devices (GlobeNewsWire, September 24, 2026).
Investment outlook balances high growth potential against substantial profitability challenges. Analyst consensus is bullish with a $9.33 price target (75% buy ratings), but negative cash flow from operations and insider selling pose near-term risks. The stock's success depends on converting revenue growth to profitability while managing integration risks from acquisitions.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Southern Company
Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.
Read more on SO →About SoundHound AI Inc
SoundHound AI, Inc. is a leading innovator in voice artificial intelligence, specializing in conversational intelligence technology. The company develops a platform that allows businesses to add custom voice assistants and natural language processing capabilities to their products and services, ranging from in-car systems and smart speakers to mobile apps and IoT devices. SoundHound's core technology, including its proprietary speech recognition and natural language understanding models, aims to enable fast, accurate, and deeply integrated voice AI experiences across various industries.
Read more on SOUN →
