Compare J M Smucker Co (SJM) vs Yum! Brands, Inc. (YUM) Price & Performance

J M Smucker CoTrade

Yum! Brands, Inc.Trade

Price performance (Past 24H)

Key statistics

J M Smucker Co vs Yum! Brands, Inc. — how do they compare? J M Smucker Co trades at $112.69 (market cap $11.97B), while Yum! Brands, Inc. trades at $146.38 (market cap $40.62B). The key difference: Yum! Brands, Inc. is far larger — about 3.4× J M Smucker Co's market cap, and J M Smucker Co pays the higher dividend (3.93%). Which is the better fit depends on your goals.

	SJM	YUM
Market Cap	$11.97B	$40.62B
Sector	Consumer Staples	Consumer Cyclical
52-Week High	$117.05	$168.16
52-Week Low	$89.53	$138.21
Enterprise Value	$19.00B	$51.88B
Dividend Yield	3.93%	2.04%

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Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

J M Smucker Co

SJM trades at $115.75, up 3.34% today, showing strong momentum near resistance levels. The company maintains positive cash flow despite recent net losses, with operating cash flow of $1.21 billion in 2025. Recent dividend increases and analyst consensus support a bullish outlook, though profitability metrics remain challenged with negative ROE and net margins. Technical indicators show bullish momentum with the stock trading above key moving averages.

The investment case balances strong cash generation and dividend growth against profitability challenges. Analyst consensus targets $125.50 with 52% buy ratings, suggesting 8.4% upside potential. Key risks include persistent negative margins, high debt levels at 43.7% debt-to-asset ratio, and competitive pressures in the consumer staples sector. The company's Uncrustables division remains a key growth driver with nearly $1 billion in annual sales.

Yum! Brands, Inc.

YUM trades at $147.10, down 0.55% amid a cyclosporiasis outbreak linked to Taco Bell lettuce. Technicals are bearish with key support at $145, while fundamentals show steady revenue growth to $8.21B in 2025 and a net margin of 20.48%. The company maintains strong cash flow from operations of $2.01B but carries high long-term debt of $11.25B.

Despite near-term headwinds from food safety concerns, YUM's diversified brand portfolio and consistent profitability support a positive long-term outlook. Analyst consensus price target of $177 suggests 20% upside, but investors should monitor outbreak resolution and Q2 2026 earnings due soon.

Aura AI is an analytical signal, not financial advice — do your own research.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

SJM

Affiliated Managers Group and Madison Square Garden shares rise on strong quarterly resultsSeeking Alpha · 2 days agoBullish J.M. Smucker raises quarterly dividend by 2% to $1.12, marking 25 years of consecutive growth.PRNewsWire · 4 days agoBullish View details →

YUM

Yum! Brands faces cyclosporiasis outbreak but impact is mild with no deaths and ongoing recalls.Seeking Alpha · 19 hours agoBearish Taylor Farms recalls iceberg lettuce in 27 states over Cyclospora contamination riskCNBC · 3 days agoBearish Sweetgreen stock jumps 15% after diarrhea outbreak traced to Taco Bell, not salad chainNew York Post · 4 days agoNeutral View details →

About J M Smucker Co

J.M. Smucker is a packaged food company that primarily operates in the U.S. retail channel (87% of fiscal 2022 revenue), but also in U.S. food-service (7%), and international (6%). Its largest segment is pet food and treats (36% of 2022 revenue), with popular brands such as Milk-Bone, Meow Mix, 9Lives, Kibbles 'n Bits, Nature's Recipe, and Rachael Ray Nutrish. Its second-largest category is coffee (35% across channels) with the number-two brand Folgers and number-six Dunkin'. Other large categories are peanut butter (10%), with number-one Jif, fruit spreads (5%) with number-one Smucker's, and frozen hand-held foods (6%) with number-one Uncrustables.

About Yum! Brands, Inc.

Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.