Sirius XM Holdings Inc vs Upstart Holdings Inc — how do they compare? Sirius XM Holdings Inc trades at $26.61 (market cap $8.87B), while Upstart Holdings Inc trades at $24.03 (market cap $2.35B). The key difference: Sirius XM Holdings Inc is far larger — about 3.8× Upstart Holdings Inc's market cap, and Sirius XM Holdings Inc pays a 4.1% dividend while Upstart Holdings Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Sirius XM Holdings Inc for 102 Days and Upstart Holdings Inc for 39 Days on average.
| SIRI | UPST | |
|---|---|---|
Market Cap | $8.87B | $2.35B |
Volume | 4,324,672 | 4,203,337 |
Sector | Media | Financials |
52-Week High | $32.59 | $52.74 |
52-Week Low | $19.92 | $22.81 |
Typical Hold Time | 102 Days | 39 Days |
Enterprise Value | $18.16B | $3.88B |
Dividend Yield | 4.1% | — |
Signals from Pluang's Aura AI — not financial advice
Sirius XM (SIRI) trades at $26.67, up 2.77% today, with mixed technical signals showing neutral momentum. The stock shows attractive valuation metrics with a P/E of 10.57 and P/B of 0.75, while recent earnings have been inconsistent with two misses and one beat in the last three quarters. The company maintains solid profitability with 47.36% gross margins and positive cash flow generation, supported by recent strategic initiatives including YouTube partnerships and advertising expansion.
The investment case balances value appeal against execution risks. Analyst consensus remains bullish with a $34.43 price target (29% upside), though investors face risks from competitive pressures and inconsistent earnings performance. The company's strong cash flow and strategic partnerships provide growth catalysts, but requires monitoring of subscription trends and advertising revenue execution.
Upstart Holdings trades at $24.24, up 0.9% with a bearish technical signal despite recent earnings misses. The company achieved profitability in 2025 with $1.02B revenue and $53.6M net income, though cash flow from operations remains negative at -$147.7M. Recent news highlights partnership expansions into HELOC and auto lending while the stock faces pressure from broader consumer lending sector weakness.
Upstart's AI lending platform shows revenue growth potential but faces execution risks amid volatile credit markets. Analyst consensus targets $39.50 (63% upside) with mixed ratings, while high P/E of 46.5 suggests premium valuation. The key risk remains the company's loan syndication model during economic downturns.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
SiriusXM Holdings is now composed of two businesses: SiriusXM and Pandora. SiriusXM transmits music, talk shows, sports, and news via its two satellite radio networks, primarily to consumers in vehicles who pay a subscription fee. The firm's radios come preinstalled on a wide range of light vehicles in the U.S. and Canada. The firm acquired Pandora Media in February 2019 via an all-stock transaction. Pandora is a streaming music platform that offers an ad-supported radio option and a paid on-demand service. Liberty Media owns 80% of SiriusXM, traded through its Liberty SiriusXM Group tracking stock.
Read more on SIRI →Upstart Holdings Inc provides credit services. The company provides a proprietary, cloud-based, artificial intelligence lending platform. The platform aggregates consumer demand for loans and connects it to the network of Upstart AI-enabled bank partners. The revenue of the company is primarily comprised of fees paid by banks.
Read more on UPST →