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Compare Schwab US Dividend Equity ETF (SCHD) vs Southern Company (SO) Price & Performance

Schwab US Dividend Equity ETFTrade
Southern CompanyTrade

Price performance (Past 24H)

Key statistics

Schwab US Dividend Equity ETF vs Southern Company — how do they compare? Schwab US Dividend Equity ETF trades at $33.12 (market cap $108.68B), while Southern Company trades at $86.29 (market cap $98.29B). The key difference: Schwab US Dividend Equity ETF and Southern Company are close in size by market cap, and Southern Company pays a 3.56% dividend while Schwab US Dividend Equity ETF pays none. Which is the better fit depends on your goals — on Pluang, investors hold Schwab US Dividend Equity ETF for 62 Days and Southern Company for 12 Days on average.

SCHDSO
Market Cap
$108.68B$98.29B
Volume
21,463,0715,624,994
Sector
Broad Market / FactorUtilities
52-Week High
$35.21$99.72
52-Week Low
$26.44$82.35
Typical Hold Time
62 Days12 Days
Enterprise Value
—$172.39B
Dividend Yield
—3.56%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Schwab US Dividend Equity ETF

SCHD trades at $32.65, down 0.61% on the day, with a bearish technical signal driven by moving averages. The ETF has outperformed the S&P 500 in 2026, with dividend growth attracting income investors. Recent news highlights its defensive tilt and quality focus amid a market pullback.

Outlook is mixed: strong dividend appeal and low fees support long-term income, but technical weakness and interest rate sensitivity pose near-term risks. Investors should weigh SCHD's consistent payout growth against potential underperformance in rising rate environments.

Southern Company

No Aura AI signal available yet.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

SCHD
82% Buy18% Sell
Avg holding period · 62 Days
SO
100% Buy0% Sell
Avg holding period · 12 Days

Top news

Latest headlines on both assets

About Schwab US Dividend Equity ETF

SCHD is an ETF that tracks the Dow Jones U.S. Dividend 100 Index. It selects high-quality companies with a consistent track record of paying dividends, focusing on financial strength metrics like cash flow to total debt and return on equity, and excluding REITs. The fund aims to provide both income and capital appreciation, making it a popular choice for long-term, dividend-focused investors.

Read more on SCHD →

About Southern Company

Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.

Read more on SO →