Starbucks Corp vs Under Armour Inc Class A — how do they compare? Starbucks Corp trades at $107.54 (market cap $121.59B), while Under Armour Inc Class A trades at $5.18 (market cap $2.26B). The key difference: Starbucks Corp is far larger — about 53.8× Under Armour Inc Class A's market cap, and Starbucks Corp pays a 2.33% dividend while Under Armour Inc Class A pays none. Which is the better fit depends on your goals.
| SBUX | UA | |
|---|---|---|
Market Cap | $121.59B | $2.26B |
Volume | 7,493,833 | — |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $108.37 | $7.88 |
52-Week Low | $78.46 | $3.96 |
Enterprise Value | $140.42B | $3.24B |
Dividend Yield | 2.33% | — |
Signals from Pluang's Aura AI — not financial advice
Starbucks (SBUX) trades at $104.65, down 0.88% on the day, with technical indicators neutral and support near $104. The company reported mixed quarterly EPS results, beating in Q1 and Q2 2026 but missing in Q4 2025, while raising its fiscal 2026 outlook. Revenue grew to $37.18B in 2025, but net income fell to $1.86B, compressing margins. Analyst consensus is a Buy with a $113.60 price target, citing a traffic recovery and cost initiatives.
The outlook hinges on sustaining sales momentum and margin expansion amid high valuation multiples. Risks include execution on turnaround plans, competitive pressure, and debt levels. Upside potential exists if earnings recovery continues, but investors face volatility from macroeconomic headwinds and premium pricing.
Under Armour (UA) trades at $5.20, down 8.37% amid weak quarterly results and lowered revenue guidance. The stock shows bearish technical signals with oversold RSI readings, while fundamentals reveal declining revenue ($5.16B in 2025 to $4.9B in 2026) and negative profitability (net margin -9.99%). Recent news highlights softer consumer demand in key markets, though the company maintains its profitability outlook.
The outlook remains challenging with significant execution risks and competitive pressures. While analyst sentiment is mixed (38.81% Buy, 49.25% Hold), the stock's deep value metrics (P/S 0.45) may attract contrarian investors if operational improvements materialize. Key risks include sustained revenue declines and negative cash flow trends.
Trailing returns across standard periods
Starbucks Corporation retails, roasts, and provides its own brand of specialty coffee. The Company operates retail locations worldwide and sells whole bean coffees through its sales group, direct response business, supermarkets, and on the world wide web. Starbucks also produces and sells bottled coffee drinks and a line of ice creams.
Read more on SBUX →Under Armour is a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Built on the 'technical' performance of synthetic fabrics, the company is currently undergoing a multi-year brand evolution centered on premium product innovation, operational rigor, and a renewed focus on its North American core under the guidance of founder Kevin Plank.
Read more on UA →